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ETUDE Dear Darling Water Tint Cherry Ade (21AD) | Vivid Color Lip Stain with Moisturizing...
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From ETUDE
This report was last updated 1/22/2024.
Refresh the report to view the most up-to-date data available:
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Report Info:
Note: We only analyze "reviews" and ignore one-tap "ratings".
*This is only a Preliminary Report
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Report Card
Warn Overall Grade
FAIL Deleted Reviews
FAIL Suspicious Reviewers
WARN Phrase Repetition
PASS Rating Trend
PASS Unverified Purchases
PASS Word Count Comparison
PASS Overlapping Review History
PASS Reviewer Ease
PASS Brand Repeats
PASS Incentivized Reviews
N/A Reviewer Participation
Most Trusted Reviews
I have seen this product before and other similar products. ... [Go to full review]
Jul 2, 2023
100%
TRUST
TRUST
- Verified Purchaser
- Overlapping Review History: reviewed 1 of 9 top products
- Easy Grader (avg. rating: 4.5)
Least Trusted Reviews
Bought it as a dupe for benetint. So cute! Athough ... [Go to full review]
Jan 18, 2024
0%
TRUST
TRUST
- Verified Purchaser
- Created on a high volume day
- Contains repetitive phrases (show)
- One-Hit Wonder
- Critical Reviewer (avg. rating: 4.0)
Analysis Details
Fail Deleted Reviews
We discovered a total of 20 deleted Reviews for this product, with an average rating of 4.3. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Fail Suspicious Reviewers
One-Hit Wonders
Approximately 30% of reviewers have only reviewed this product. This is an excessively large percentage of One-Hit Wonders which may indicate unnatural reviews.
Warn Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.
Common Phrases in Reviews:
~11% of reviews
(4.5/5)
(4.5/5)
Approximately 45% of reviews use substantial repetitive phrases between them. This is an excessively large percentage which may indicate unnatural reviews.
Pass Rating Trend
We didn't notice any signals that would indicate reviews were created unevenly over time.
Read more about our Rating Trend test.
Read more about our Rating Trend test.
Pass Unverified Purchases
56 of the 23,142 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
Pass Word Count Comparison
-
- <10%
- Have an overrepresented word count
We didn't find any review word count groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Word Count Comparison test.
Read more about our Word Count Comparison test.
Pass Overlapping Review History
Reviewers of this product have ALSO reviewed the following products:
<10% also reviewed:
Gold Stars F3528002 Natural White LED RV Ceiling... by Gold Stars
Less than approximately 10% of reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.3, while the average ease score for reviewers in this category is 4.3.
4.3 Product's Average Ease Score
4.3 Category's Average Ease Score
Read more about our Reviewer Ease test.
Pass Brand Repeats
Brand Repeaters
We didn't detect a substantial amount of Brand Repeaters.
Pass Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.
-
- <10%
- Admitted to receiving an incentive
We didn't detect any reviews that used language indicating they were incentivized.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.