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Wireless Earbuds, Upgraded Mpow M30 Plus Bluetooth 5.0 Earbuds 100 Hrs Deep Bass with USB-C...
More product info From Mpow

Amazon Reviews for  Wireless Earbuds, Upgraded Mpow M30 Plus Bluetooth 5.0 Earbuds 100 Hrs Deep Bass with USB-C Charging Sport Earbuds, IPX8 Waterproof Workout Headphone with Mic/Touch Control/Mono&Twin Mode/Power Bank
Rating:
11,788 Ratings
2,277 Reviews
("Ratings" vs. "Reviews")
62% of potentially unnatural reviews removed (why?)
Adjusted:
View/Edit Adjustment
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Report Info:
Last Updated: Apr 28, 2021
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Note: While Amazon.com claims 11,788 Ratings, we counted 2,277 Reviews available on their site.
Note: We only analyze "reviews" and ignore one-tap "ratings".

Report Card

Fail Overall Grade
FAIL Reviewer Ease
WARN Deleted Reviews
WARN Brand Repeats
WARN Suspicious Reviewers
WARN Reviewer Participation
PASS Rating Trend
PASS Unverified Purchases
PASS Word Count Comparison
PASS Phrase Repetition
PASS Overlapping Review History
PASS Incentivized Reviews

Most Trusted Reviews

I really like this but the problem is I can’t ... [Go to full review]
Nov 27, 2020      
100% TRUST
  • Verified Purchaser

Reviewer data not yet gathered.


Least Trusted Reviews

I bought the MPOW M30's last week and I liked ... [Go to full review]
Jun 2, 2020      
0% TRUST
  • Verified Purchaser
  • Brand Loyalist (3 of 4 reviews for this brand; avg rating: 5.0)
  • Overrepresented Participation (posted 4 Reviews)
  • Easy Grader (avg. rating: 5.0)


Analysis Details

Fail Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.4, while the average ease score for reviewers in this category is 4.1. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

4.4 Product's Average Ease Score

4.1 Category's Average Ease Score


4.4
4.1


Read more about our Reviewer Ease test.


Warn Deleted Reviews

We discovered a total of 23 deleted Reviews for this product, with an average rating of 4.4. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.

There are a few limitations to keep in mind regarding the Deleted Reviews test:
  1. We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
  2. We have no information on reviews that were never published in the first place.
  3. We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Read more about our Deleted Reviews test.

4.4 average rating of deleted reviews

4.4


Show distribution of deleted reviews

Warn Brand Repeats

Brand Loyalists


87 of the 2,277 reviewers have reviewed multiple products but half or more of their reviews are for this brand. While this is more Brand Loyalists than we'd expect to see, the discrepancy in ratings between the Brand Loyalists and non-loyalists isn't significant enough to rule out the possibility of it being due to random chance.

from Brand Loyalists

from Non-Loyalists


4.7
4.5


Read more about our Brand Repeats test.

Warn Suspicious Reviewers

One-Hit Wonders


341 of the 2,277 reviewers have only reviewed this product. While this is more One-Hit Wonders than we'd expect to see, it does not appear to have a significant impact on the overall rating.

from one-hit wonders

from reviewers with more than one review


4.5
4.6


Read more about our Suspicious Reviewers test.

Warn Reviewer Participation

  • 50%
  • From reviewers with an overrepresented participation

We see the following 1 participation group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 1133 reviewers (or 50%) are within an overrepresented participation group. While this is more reviews from overrepresented participation groups than we'd expect to see, the discrepancy in ratings between reviewers in an overrepresented participation groups and all other reviewers isn’t significant enough to rule out the possibility of it being due to random chance.

From reviewers with an overrepresented participation

From reviewers with a properly represented participation


4.6
4.5


Read more about our Reviewer Participation test.

Pass Rating Trend

  • 2%
  • Created over 2 days

We counted 2,277 reviews for this product over the span of 331 days, an average of 6.9 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 17 or fewer reviews on any given day.

However, we see the following 2 days exceeding this threshold:In total, we found that 38 reviews were created on just 2 days. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from reviews created on high volume days

from reviews created on normal volume days


4.7
4.5


Read more about our Rating Trend test.

Pass Unverified Purchases

140 of the 2,277 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from unverified purchasers

from verified purchases


4.6
4.5


Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.

Pass Word Count Comparison

  • 0%
  • Have an overrepresented word count
We didn't find any review word count groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Word Count Comparison test.

Pass Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.

Common Phrases in Reviews:
212 reviews
(4.6/5)
129 reviews
(4.5/5)
56 reviews
(4.9/5)
76 reviews
(4.4/5)
43 reviews
(4.8/5)
27 reviews
(4.6/5)
44 reviews
(4.6/5)
36 reviews
(4.8/5)
Show MoreShow Less
Common Phrases in Titles:
61 reviews
(4.5/5)
48 reviews
(4.5/5)


157 of the 2,277 total reviews for this product use substantial repetitive phrases between them. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from reviews with substantial repetitive phrases

from reviews without substantial repetitive phrases


4.7
4.5


Read more about our Phrase Repetition test.

Pass Overlapping Review History
  • 0%
  • Substantial overlapping review history
0 of the 2,277 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Read more about our Overlapping Review History test.

Pass Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.


1 of the 2,277 total reviews for this product admitted to receiving a free or discounted product in exchange for a review. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from incentivized reviews

from non-incentivized reviews


5.0
4.5


Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.