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Just Mercy
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From Michael B. Jordan
This report was last updated 4/7/2021.
Refresh the report to view the most up-to-date data available:
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Report Info:
Note: While Amazon.com claims 219,218 Ratings, we counted 4,814 Reviews available on their site.
Note: We only analyze "reviews" and ignore one-tap "ratings".
Note: We only analyze "reviews" and ignore one-tap "ratings".
Top products in Movies with authentic reviews:
Report Card
Pass Overall Grade
FAIL
Unverified Purchases

FAIL
Suspicious Reviewers

FAIL
Phrase Repetition

WARN
Deleted Reviews

WARN
Rating Trend

WARN
Reviewer Ease

WARN
Word Count Comparison

WARN
Reviewer Participation

PASS
Overlapping Review History

PASS
Brand Repeats

PASS
Incentivized Reviews

Most Trusted Reviews
Loved this movie. I have met Bryan Stevenson in person ... [Go to full review]
Feb 13, 2021
100%
TRUST
TRUST
-
Verified Purchaser
-
Take-Back Reviewer (3 deleted Reviews; avg. rating: 5.0)
-
Easy Grader (avg. rating: 4.5)
Least Trusted Reviews
Very good [Go to full review]
May 31, 2020
0%
TRUST
TRUST
-
Unverified Purchaser
-
Overrepresented word count (2 words)
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Overrepresented Participation (posted 2 Reviews)
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Easy Grader (avg. rating: 5.0)
Analysis Details
Fail
Unverified Purchases

161 of the 4,814 total reviews for this product are unverified purchases. The unverified purchasers have rated this product an average of 3.7 while the verified purchasers have rated this product an average of 4.8. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
Fail
Suspicious Reviewers

Never-Verified Reviewers
22 of the 4,814 reviewers have never written a verified purchase review. The Never-Verified Reviewers have rated this product an average of 3.7 while the reviewers who have written at least one verified purchase review rated this product an average of 4.8. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Take-Back Reviewers
1,288 of the 4,814 reviewers have had at least one of their past reviews for another product deleted. While this is more Take-Back Reviewers than we'd expect to see, it does not appear to have a significant impact on the overall rating.
Fail
Phrase Repetition

Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.
Common Phrases in Reviews:
88 reviews
(4.9/5)
(4.9/5)
70 reviews
(4.8/5)
(4.8/5)
50 reviews
(5.0/5)
(5.0/5)
562 of the 4,814 total reviews for this product use substantial repetitive phrases between them. These reviewers have rated this product an average of 5.0 while reviews without substantial repetitive phrases rated this product an average of 4.8. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Warn
Deleted Reviews

We discovered a total of 2 deleted Reviews for this product, with an average rating of 1. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Warn
Rating Trend

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- 70%
- Created over 64 days
We counted 4,814 reviews for this product over the span of 448 days, an average of 10.7 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 23 or fewer reviews on any given day.
However, we see the following 64 days exceeding this threshold:In total, we found that 3,364 reviews were created on just 64 days. This is an excessively high number of reviews submitted on these high volume days.
Warn
Reviewer Ease

The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.4, while the average ease score for reviewers in this category is 4.3. While this discrepancy is rather large, it is not quite large enough to rule out the possibility of it being due random chance.
4.4 Product's Average Ease Score
4.3 Category's Average Ease Score
Read more about our Reviewer Ease test.
Warn
Word Count Comparison

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- 36%
- Have an overrepresented word count
In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 1,729 reviews (or 36%) are within an overrepresented word count group. While this is more reviews from overrepresented word count groups than we'd expect to see, these reviews do not appear to have a significant impact on the overall rating.
Warn
Reviewer Participation

-
- 58%
- From reviewers with an overrepresented participation
We see the following 2 participation groups with a statistically significant greater concentration than what we'd expect to see:In total, we found that 2792 reviewers (or 58%) are within an overrepresented participation group. This is an excessively high number of reviewers in overrepresented participation groups.
Pass
Overlapping Review History

Reviewers of this product have ALSO reviewed the following products:
2% also reviewed:
Echo Dot (3rd Gen) - Smart speaker with Alexa -... by Amazon
2% also reviewed:
Fire TV Stick bundle with Echo Dot (2nd Gen) -... by Amazon
1% also reviewed:
Echo Dot (2nd Generation) - Smart speaker with... by Amazon
1% also reviewed:
Amazon Store Card by Synchrony Bank
Does not include products
from the same brand
from the same brand
393 of the 4,814 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass
Brand Repeats

Brand Repeaters
14 of the 4,814 reviewers have reviewed other products for this brand. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass
Incentivized Reviews

On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.
-
- 0%
- Admitted to receiving an incentive
We didn't detect any reviews that used language indicating they were incentivized.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.