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Columbia Women's Heavenly Hooded Water Resistant Insulated Rain Jacket, Light Lichen, Medium
More product info From Columbia

Amazon Reviews for  Columbia Women's Heavenly Hooded Water Resistant Insulated Rain Jacket, Light Lichen, Medium
Rating:
2,115 Ratings
505 Reviews
("Ratings" vs. "Reviews")
0% of potentially unnatural reviews removed (why?)
Adjusted:
View/Edit Adjustment
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Report Info:
Last Updated: Feb 1, 2021
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Note: While Amazon.com claims 2,115 Ratings, we counted 505 Reviews available on their site.
Note: We only analyze "reviews" and ignore one-tap "ratings".

Report Card

Pass Overall Grade
WARN Rating Trend
WARN Reviewer Participation
PASS Unverified Purchases
PASS Word Count Comparison
PASS Phrase Repetition
PASS Suspicious Reviewers
PASS Overlapping Review History
PASS Reviewer Ease
PASS Brand Repeats
PASS Incentivized Reviews
PASS Deleted Reviews

Most Trusted Reviews

5/5
Comfy, great fit, cute color and not bulky. Worth the ... [Go to full review]
Oct 8, 2020      
100% TRUST
  • Verified Purchaser
  • Critical Reviewer (avg. rating: 4.1)


Least Trusted Reviews

We couldn't find any low-quality reviews

Analysis Details

Warn Rating Trend

  • 14%
  • Created over 12 days

We counted 505 reviews for this product over the span of 1,160 days, an average of 0.4 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 4 or fewer reviews on any given day.

However, we see the following 12 days exceeding this threshold:In total, we found that 70 reviews were created on just 12 days. Although any days with a larger number of reviews than expected is suspicious, these reviews do not appear to have a significant impact on the overall rating.

from reviews created on high volume days

from reviews created on normal volume days


4.8
4.8


Read more about our Rating Trend test.

Warn Reviewer Participation

  • 69%
  • From reviewers with an overrepresented participation

We see the following 2 participation groups with a statistically significant greater concentration than what we'd expect to see:In total, we found that 347 reviewers (or 69%) are within an overrepresented participation group. This is an excessively high number of reviewers in overrepresented participation groups.

From reviewers with an overrepresented participation

From reviewers with a properly represented participation


4.8
4.8


Read more about our Reviewer Participation test.

Pass Unverified Purchases

10 of the 505 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from unverified purchasers

from verified purchases


4.2
4.8


Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.

Pass Word Count Comparison

  • 0%
  • Have an overrepresented word count
We didn't find any review word count groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Word Count Comparison test.

Pass Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.

Common Phrases in Reviews:
18 reviews
(4.9/5)
12 reviews
(4.2/5)
6 reviews
(4.8/5)
Common Phrases in Titles:
4 reviews
(5.0/5)
10 reviews
(4.9/5)
8 reviews
(5.0/5)
8 reviews
(5.0/5)
Show MoreShow Less


28 of the 505 total reviews for this product use substantial repetitive phrases between them. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from reviews with substantial repetitive phrases

from reviews without substantial repetitive phrases


4.8
4.8


Read more about our Phrase Repetition test.

Pass Suspicious Reviewers

One-Hit Wonders


26 of the 505 reviewers have only reviewed this product. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from one-hit wonders

from reviewers with more than one review


4.8
4.8


Never-Verified Reviewers


1 of the 505 reviewers have never written a verified purchase review. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from never-verified reviewers

from reviewers with at least one verified purchase review


5.0
4.8


Take-Back Reviewers


102 of the 505 reviewers have had at least one of their past reviews for another product deleted. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from take-back reviewers

from reviewers without previously deleted reviews


4.7
4.8


Single-Day Reviewers


7 of the 505 reviewers have written multiple reviews but posted all of them on a single day. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from single-day reviewers

from non-single-day reviewers


5.0
4.8


Read more about our Suspicious Reviewers test.

Pass Overlapping Review History
Reviewers of this product have ALSO reviewed the following products:



25 of the 505 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from reviewers with substantial overlapping history

from reviewers without a substantial overlapping history


4.9
4.8


Read more about our Overlapping Review History test.

Pass Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.4, while the average ease score for reviewers in this category is 4.3. While this discrepancy is rather large, it is not quite large enough to rule out the possibility of it being due random chance.

4.4 Product's Average Ease Score

4.3 Category's Average Ease Score


4.4
4.3


Read more about our Reviewer Ease test.


Pass Brand Repeats

Brand Repeaters

We didn't detect a substantial amount of Brand Repeaters.

Pass Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.

  • 0%
  • Admitted to receiving an incentive
We didn't detect any reviews that used language indicating they were incentivized.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.

Pass Deleted Reviews
  • 0
  • Reviews have been deleted
We have not discovered any deleted reviews for this product.

There are a few limitations to keep in mind regarding the Deleted Reviews test:
  1. We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
  2. We have no information on reviews that were never published in the first place.
  3. We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Read more about our Deleted Reviews test.