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Amazon.com > Office Products > Office & School Supplies > Forms, Recordkeeping & Money Handling > Key Cabinets, Racks & Holders
Smart Compact Key Organizer - Keychain & Stainless Steel- Pocket Key Holder Up to 30 Keys- Loop...
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From BQYPOWER
This report was last updated 3/18/2019.
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Report Card
Fail Overall Grade
FAIL Rating Trend
FAIL Unverified Purchases
FAIL Brand Repeats
FAIL Suspicious Reviewers
FAIL Reviewer Ease
FAIL Word Count Comparison
FAIL Phrase Repetition
WARN Reviewer Participation
PASS Overlapping Review History
PASS Incentivized Reviews
PASS Deleted Reviews
Most Trusted Reviews
Light weight, easy to assemble.I like the fact that yes ... [Go to full review]
Mar 15, 2019
100%
TRUST
TRUST
- Verified Purchaser
- Take-Back Reviewer (1 deleted Review; avg. rating: 4.0)
- Critical Reviewer (avg. rating: 4.1)
Least Trusted Reviews
My son really liked it. [Go to full review]
Mar 17, 2019
0%
TRUST
TRUST
- Unverified Purchaser
- Created on a high volume day
- Overrepresented word count (7 words)
- Contains repetitive phrases (show)
- Never-Verified Reviewer
- Brand Repeater (4 of 10 reviews for this brand; avg rating: 5.0)
- Overrepresented Participation (posted 10 Reviews)
- Easy Grader (avg. rating: 5.0)
Analysis Details
Fail Rating Trend
-
- 82%
- Created over 2 days
We counted 44 reviews for this product over the span of 24 days, an average of 1.8 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 7 or fewer reviews on any given day.
However, we see the following 2 days exceeding this threshold:In total, we found that 36 reviews were created on just 2 days. The reviews on these high volume days have rated this product an average of 5.0 while reviews from other days have rated this product an average of 4.1. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Fail Unverified Purchases
36 of the 44 total reviews for this product are unverified purchases. The unverified purchasers have rated this product an average of 5.0 while the verified purchasers have rated this product an average of 4.1. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
Fail Brand Repeats
Brand Loyalists
26 of the 44 reviewers have reviewed multiple products but half or more of their reviews are for this brand. This is an excessively large percentage of Brand Loyalists which may indicate unnatural reviews.
Brand Monogamists
19 of the 44 reviewers have reviewed multiple products, but only for this brand. This is an excessively large percentage of Brand Monogamists which may indicate unnatural reviews.
Fail Suspicious Reviewers
Never-Verified Reviewers
33 of the 44 reviewers have never written a verified purchase review. The Never-Verified Reviewers have rated this product an average of 5.0 while the reviewers who have written at least one verified purchase review rated this product an average of 4.4. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Take-Back Reviewers
1 of the 44 reviewers have had at least one of their past reviews for another product deleted. While this is more Take-Back Reviewers than we'd expect to see, it does not appear to have a significant impact on the overall rating.
Single-Day Reviewers
30 of the 44 reviewers have written multiple reviews but posted all of them on a single day. The Single-Day reviewers have rated this product an average of 5.0 while all other reviewers rated this product an average of 4.5. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Fail Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.7, while the average ease score for reviewers in this category is 4.2. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
4.7 Product's Average Ease Score
4.2 Category's Average Ease Score
Read more about our Reviewer Ease test.
Fail Word Count Comparison
-
- 52%
- Have an overrepresented word count
In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 23 reviews (or 52%) are within an overrepresented word count group. These reviews have rated this product an average of 5.0, while all other reviews have rated this product an average of 4.7. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Fail Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.
36 of the 44 total reviews for this product use substantial repetitive phrases between them. These reviewers have rated this product an average of 5.0 while reviews without substantial repetitive phrases rated this product an average of 4.1. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Warn Reviewer Participation
-
- 70%
- From reviewers with an overrepresented participation
We see the following 1 participation group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 31 reviewers (or 70%) are within an overrepresented participation group. This is an excessively high number of reviewers in overrepresented participation groups.
Pass Overlapping Review History
Reviewers of this product have ALSO reviewed the following products:
250% also reviewed:
USB Flash Drives for iPhone 128GB [3-in-1] OTG... by AHNR
45% also reviewed:
Anti Spy Camera Detector, RF Signal Bug Detector,... by AHNR
10 of the 44 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.
-
- 0%
- Admitted to receiving an incentive
We didn't detect any reviews that used language indicating they were incentivized.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
Pass Deleted Reviews
- 0
- Reviews have been deleted
We have not discovered any deleted reviews for this product.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.