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ShamBo Anti Barking Device, Mini Bark Control Device Outdoor Anti Barking Ultrasonic Dog Bark...
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This report was last updated 11/14/2018.
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Report Info:
Note: We only analyze "reviews" and ignore one-tap "ratings".
Report Card
Fail Overall Grade
FAIL Deleted Reviews
FAIL Rating Trend
FAIL Suspicious Reviewers
FAIL Reviewer Ease
FAIL Phrase Repetition
FAIL Overlapping Review History
WARN Word Count Comparison
WARN Reviewer Participation
PASS Unverified Purchases
PASS Brand Repeats
PASS Incentivized Reviews
Most Trusted Reviews
The only case that has worked for my very fussy ... [Go to full review]
Jul 27, 2017
100%
TRUST
TRUST
- Verified Purchaser
- Easy Grader (avg. rating: 4.3)
Least Trusted Reviews
Works great on my chihuahua. [Go to full review]
Jan 12, 2017
0%
TRUST
TRUST
- Verified Purchaser
- Created on a high volume day
- Contains repetitive phrases (show)
- Take-Back Reviewer (4 deleted Reviews; avg. rating: 5.0)
- Easy Grader (avg. rating: 4.9)
Analysis Details
Fail Deleted Reviews
We discovered a total of 468 deleted Reviews for this product, with an average rating of 4.8. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Fail Rating Trend
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- 13%
- Created over 32 days
We counted 1,098 reviews for this product over the span of 4,362 days, an average of 0.3 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 3 or fewer reviews on any given day.
However, we see the following 32 days exceeding this threshold:In total, we found that 141 reviews were created on just 32 days. The reviews on these high volume days have rated this product an average of 4.7 while reviews from other days have rated this product an average of 4.4. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Fail Suspicious Reviewers
Take-Back Reviewers
168 of the 1,098 reviewers have had at least one of their past reviews for another product deleted. This is an excessively large percentage of Take-Back Reviewers which may indicate unnatural reviews.
Fail Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.4, while the average ease score for reviewers in this category is 4.3. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
4.4 Product's Average Ease Score
4.3 Category's Average Ease Score
Read more about our Reviewer Ease test.
Fail Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.
Common Phrases in Reviews:
20 reviews
(4.9/5)
(4.9/5)
23 of the 1,098 total reviews for this product use substantial repetitive phrases between them. These reviewers have rated this product an average of 5.0 while reviews without substantial repetitive phrases rated this product an average of 4.4. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Fail Overlapping Review History
Reviewers of this product have ALSO reviewed the following products:
2% also reviewed:
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2% also reviewed:
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1% also reviewed:
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1% also reviewed:
Bandit's Biscuits All Natural Healthy Grain... by Bandit's Biscuits
1% also reviewed:
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1% also reviewed:
Vemingo Insulated Lunch Bag Cooler Lunch Tote... by Vemingo
41 of the 1,098 reviewers have substantial overlapping product review history. These reviewers have rated this product an average of 4.8 while the reviewers who have a more unique product review history rated this product an average of 4.4. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Warn Word Count Comparison
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- 39%
- Have an overrepresented word count
In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 2 groups with a statistically significant greater concentration than what we'd expect to see:In total, we found that 428 reviews (or 39%) are within an overrepresented word count group. While this is more reviews from overrepresented word count groups than we'd expect to see, the discrepancy in ratings between reviews with overrepresented word groups and all other reviews isn’t significant enough to rule out the possibility of it being due to random chance.
Warn Reviewer Participation
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- 59%
- From reviewers with an overrepresented participation
We see the following 2 participation groups with a statistically significant greater concentration than what we'd expect to see:In total, we found that 644 reviewers (or 59%) are within an overrepresented participation group. This is an excessively high number of reviewers in overrepresented participation groups.
Pass Unverified Purchases
126 of the 1,098 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
Pass Brand Repeats
Brand Repeaters
5 of the 1,098 reviewers have reviewed other products for this brand. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.
7 of the 1,098 total reviews for this product admitted to receiving a free or discounted product in exchange for a review. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.