Silk & Stone 100% Pure & Natural Henna Powder- Organically Grown Hair Dye, Dark Henna...
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From Silk & Stone
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Report Card
Most Trusted Reviews
TRUST
- Verified Purchaser
- Take-Back Reviewer (3 deleted Reviews; avg. rating: 4.3)
- Easy Grader (avg. rating: 4.2)
Least Trusted Reviews
TRUST
- Verified Purchaser
- Single-Day Reviewer (posted all reviews on Jan 4, 2016)
- Overrepresented Participation (posted 6 Reviews)
- Easy Grader (avg. rating: 5.0)
Analysis Details
Take-Back Reviewers
148 of the 365 reviewers have had at least one of their past reviews for another product deleted. While this is more Take-Back Reviewers than we'd expect to see, the discrepancy in ratings between the Take-Back Reviewers and reviewers who don't have any deleted reviews in their history isn't significant enough to rule out the possibility of it being due to random chance.
Single-Day Reviewers
5 of the 365 reviewers have written multiple reviews but posted all of them on a single day. The Single-Day reviewers have rated this product an average of 2.6 while all other reviewers rated this product an average of 4.2. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
We discovered a total of 9 deleted Reviews for this product, with an average rating of 4.1. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
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- 75%
- From reviewers with an overrepresented participation
We see the following 3 participation groups with a statistically significant greater concentration than what we'd expect to see:In total, we found that 275 reviewers (or 75%) are within an overrepresented participation group. This is an excessively high number of reviewers in overrepresented participation groups.
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- 0%
- Created on high-volume days
Read more about our Rating Trend test.
23 of the 365 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
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- 21%
- Have an overrepresented word count
In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 78 reviews (or 21%) are within an overrepresented word count group. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
(4.5/5)
(4.8/5)
(5.0/5)
9 of the 365 total reviews for this product use substantial repetitive phrases between them. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
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3% also reviewed:
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2% also reviewed:
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1% also reviewed:
2 Packs of 100% Pure INDIGO POWDER Hair &... by The Henna Guys
1% also reviewed:
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61 of the 365 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
4.2 Product's Average Ease Score
4.2 Category's Average Ease Score
Read more about our Reviewer Ease test.
Brand Repeaters
7 of the 365 reviewers have reviewed other products for this brand. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
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- 0%
- Admitted to receiving an incentive
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.