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From Martin Meadows
This report was last updated 12/18/2022.
Refresh the report to view the most up-to-date data available:
Refresh the report to view the most up-to-date data available:
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Report Info:
Note: While Amazon.com claims 96 Ratings, we counted 58 Reviews available on their site.
Note: We only analyze "reviews" and ignore one-tap "ratings".
Note: We only analyze "reviews" and ignore one-tap "ratings".
Report Card
Fail Overall Grade
FAIL Deleted Reviews
FAIL Brand Repeats
FAIL Reviewer Ease
WARN Rating Trend
WARN Unverified Purchases
WARN Incentivized Reviews
WARN Suspicious Reviewers
WARN Word Count Comparison
WARN Phrase Repetition
WARN Reviewer Participation
PASS Overlapping Review History
Most Trusted Reviews
Fair [Go to full review]
Feb 13, 2018
86%
TRUST
TRUST
- Verified Purchaser
- Take-Back Reviewer (1 deleted Review; avg. rating: 4.0)
- Critical Reviewer (avg. rating: 4.0)
Least Trusted Reviews
Author's clear and coherent style won me over once more. ... [Go to full review]
Sep 14, 2017
0%
TRUST
TRUST
- Unverified Purchaser
- Created on a high volume day
- Overrepresented word count (133 words)
- Contains repetitive phrases (show)
- Never-Verified Reviewer
- Brand Loyalist (2 of 4 reviews for this brand; avg rating: 5.0)
- Overrepresented Participation (posted 4 Reviews)
- Easy Grader (avg. rating: 5.0)
Analysis Details
Fail Deleted Reviews
We discovered a total of 5 deleted Reviews for this product, with an average rating of 4.2. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Fail Brand Repeats
Brand Repeaters
37 of the 58 reviewers have reviewed other products for this brand. While this is more Brand Repeaters than we'd expect to see, it does not appear to have a significant impact on the overall rating.
Brand Loyalists
14 of the 58 reviewers have reviewed multiple products but half or more of their reviews are for this brand. This is an excessively large percentage of Brand Loyalists which may indicate unnatural reviews.
Brand Monogamists
4 of the 58 reviewers have reviewed multiple products, but only for this brand. This is an excessively large percentage of Brand Monogamists which may indicate unnatural reviews.
Fail Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.6, while the average ease score for reviewers in this category is 4.3. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
4.6 Product's Average Ease Score
4.3 Category's Average Ease Score
Read more about our Reviewer Ease test.
Warn Rating Trend
-
- 48%
- Created over 4 days
We counted 58 reviews for this product over the span of 1,811 days, an average of 0.0 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 2 or fewer reviews on any given day.
However, we see the following 4 days exceeding this threshold:In total, we found that 28 reviews were created on just 4 days. This is an excessively high number of reviews submitted on these high volume days.
Warn Unverified Purchases
43 of the 58 total reviews for this product are unverified purchases. While this is a higher percentage of unverified purchases than we'd expect to see, it does not appear to have a significant impact on the overall rating.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
Warn Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.
3 of the 58 total reviews for this product admitted to receiving a free or discounted product in exchange for a review. This is more than we would expect see; the presences of at least one incentivized review indicates that there may be more, since not all reviewers will disclose that they had received an incentive to post a review.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
Warn Suspicious Reviewers
Never-Verified Reviewers
15 of the 58 reviewers have never written a verified purchase review. While this is more Never-Verified Reviewers than we'd expect to see, it does not appear to have a significant impact on the overall rating.
Take-Back Reviewers
15 of the 58 reviewers have had at least one of their past reviews for another product deleted. While this is more Take-Back Reviewers than we'd expect to see, it does not appear to have a significant impact on the overall rating.
Warn Word Count Comparison
-
- 59%
- Have an overrepresented word count
In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 34 reviews (or 59%) are within an overrepresented word count group. This is an excessively high number of reviews in overrepresented word count groups.
Warn Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.
Common Phrases in Reviews:
Show MoreShow Less
2 reviews
(5.0/5)
(5.0/5)
2 reviews
(5.0/5)
(5.0/5)
4 reviews
(4.8/5)
(4.8/5)
2 reviews
(5.0/5)
(5.0/5)
3 reviews
(5.0/5)
(5.0/5)
2 reviews
(5.0/5)
(5.0/5)
2 reviews
(5.0/5)
(5.0/5)
3 reviews
(4.7/5)
(4.7/5)
2 reviews
(5.0/5)
(5.0/5)
2 reviews
(5.0/5)
(5.0/5)
Common Phrases in Titles:
2 reviews
(5.0/5)
(5.0/5)
2 reviews
(5.0/5)
(5.0/5)
2 reviews
(5.0/5)
(5.0/5)
18 of the 58 total reviews for this product use substantial repetitive phrases between them. This is an excessively large percentage which may indicate unnatural reviews.
Warn Reviewer Participation
-
- 145%
- From reviewers with an overrepresented participation
We see the following 2 participation groups with a statistically significant greater concentration than what we'd expect to see:In total, we found that 84 reviewers (or 145%) are within an overrepresented participation group. This is an excessively high number of reviewers in overrepresented participation groups.
Pass Overlapping Review History
Reviewers of this product have ALSO reviewed the following products:
14% also reviewed:
NuGo Dark Chocolate Pretzel, 12g Vegan Protein,... by NuGo
10% also reviewed:
IRWIN VISE-GRIP 8-Inch Multi-Tool Stripper with... by IRWIN
9% also reviewed:
Spyderco Tri-Angle Sharpmaker with Safety Rods,... by Spyderco
9% also reviewed:
Gerber 7-in-1 Shard Keychain Solid State Tool by GERBER
9% also reviewed:
NETGEAR 8 Port Fast Ethernet Unmanaged Switch,... by NETGEAR
7% also reviewed:
Blackened Steak Magic Seasoning - 6 Pack (1.8oz... by Magic Seasoning Blends
7% also reviewed:
FIJI Water Artesian Water, 1.0L Bottle (Single) by FIJI Water
Does not include products
from the same brand
from the same brand
1 of the 58 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.