• 
• 18%
• Unverified Purchases

109 of the 621 total reviews for this product are unverified purchases. The unverified purchasers have rated this product an average of 3.0 while the verified purchasers have rated this product an average of 3.7. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.

Never-Verified Reviewers

• 
• 3%
• have zero verified purchases

21 of the 621 reviewers have never written a verified purchase review. The Never-Verified Reviewers have rated this product an average of 2.5 while the reviewers who have written at least one verified purchase review rated this product an average of 3.6. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

Take-Back Reviewers

• 
• 6%
• have previously deleted reviews

36 of the 621 reviewers have had at least one of their past reviews for another product deleted. While this is more Take-Back Reviewers than we'd expect to see, the discrepancy in ratings between the Take-Back Reviewers and reviewers who don't have any deleted reviews in their history isn't significant enough to rule out the possibility of it being due to random chance.

Read more about our Suspicious Reviewers test.

• 
• 38%
• Substantial overlapping review history

239 of the 621 reviewers have substantial overlapping product review history. These reviewers have rated this product an average of 3.8 while the reviewers who have a more unique product review history rated this product an average of 3.4. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

Read more about our Overlapping Review History test.

• 9
• Reviews have been deleted

We discovered a total of 9 deleted Reviews for this product, with an average rating of 4. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.

There are a few limitations to keep in mind regarding the Deleted Reviews test:

1. We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
2. We have no information on reviews that were never published in the first place.
3. We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.

Read more about our Deleted Reviews test.

Show distribution of deleted reviews

• 
• 32%
• Created over 28 days

We counted 621 reviews for this product over the span of 1,205 days, an average of 0.5 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 4 or fewer reviews on any given day.

However, we see the following 28 days exceeding this threshold:

• 14 Reviews on Jul 18, 2015 (Avg. rating: 3.9)
• 11 Reviews on Jul 30, 2015 (Avg. rating: 4.2)
• 10 Reviews on Jul 19, 2015 (Avg. rating: 3.2)
• 9 Reviews on Oct 7, 2015 (Avg. rating: 4.0)
• 9 Reviews on Jul 13, 2015 (Avg. rating: 2.1)
• 8 Reviews on Jul 21, 2015 (Avg. rating: 4.5)
• 8 Reviews on Jul 10, 2015 (Avg. rating: 2.6)
• 8 Reviews on Jul 12, 2015 (Avg. rating: 2.5)
• 8 Reviews on Jul 9, 2015 (Avg. rating: 2.0)
• 7 Reviews on Jul 22, 2015 (Avg. rating: 4.3)
• 7 Reviews on Jul 15, 2015 (Avg. rating: 3.9)
• 7 Reviews on Sep 25, 2015 (Avg. rating: 3.7)
• 7 Reviews on Jul 20, 2015 (Avg. rating: 3.3)
• 7 Reviews on Jul 11, 2015 (Avg. rating: 3.0)
• 7 Reviews on Aug 29, 2015 (Avg. rating: 2.6)
• 6 Reviews on Aug 10, 2015 (Avg. rating: 4.3)
• 6 Reviews on Sep 5, 2015 (Avg. rating: 4.0)
• 6 Reviews on Aug 6, 2015 (Avg. rating: 3.8)
• 6 Reviews on Aug 8, 2015 (Avg. rating: 3.5)
• 6 Reviews on Jul 27, 2015 (Avg. rating: 3.0)
• 6 Reviews on Jul 14, 2015 (Avg. rating: 2.3)
• 6 Reviews on Jul 7, 2015 (Avg. rating: 2.2)
• 5 Reviews on Aug 9, 2015 (Avg. rating: 4.6)
• 5 Reviews on Oct 23, 2015 (Avg. rating: 4.2)
• 5 Reviews on Aug 11, 2015 (Avg. rating: 3.4)
• 5 Reviews on Aug 27, 2015 (Avg. rating: 3.4)
• 5 Reviews on Jul 25, 2015 (Avg. rating: 3.0)
• 5 Reviews on Aug 14, 2015 (Avg. rating: 3.0)
Show All

In total, we found that 199 reviews were created on just 28 days. This is an excessively high number of reviews submitted on these high volume days.

Read more about our Rating Trend test.

Brand Repeaters

• 
• 32%
• Reviewed other products from this brand

199 of the 621 reviewers have reviewed other products for this brand. While this is more Brand Repeaters than we'd expect to see, the discrepancy in ratings between the Brand Repeaters and non-repeaters isn't significant enough to rule out the possibility of it being due to random chance.

Brand Loyalists

• 
• 2%
• Reviewed mostly products from this brand

13 of the 621 reviewers have reviewed multiple products but half or more of their reviews are for this brand. While this is more Brand Loyalists than we'd expect to see, it does not appear to have a significant impact on the overall rating.

Read more about our Brand Repeats test.

• 
• 71%
• From reviewers with an overrepresented participation

We see the following 2 participation groups with a statistically significant greater concentration than what we'd expect to see:

• Reviewers with 1-5 Reviews: 30.0% (Avg. rating: 3.4)
• Reviewers with 6-15 Reviews: 40.6% (Avg. rating: 3.6)

In total, we found that 438 reviewers (or 71%) are within an overrepresented participation group. This is an excessively high number of reviewers in overrepresented participation groups.

Read more about our Reviewer Participation test.

• 
• 0%
• Have an overrepresented word count

We didn't find any review word count groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Word Count Comparison test.

• 
• 7%
• Used substantial repetitive phrases

45 of the 621 total reviews for this product use substantial repetitive phrases between them. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

Read more about our Phrase Repetition test.

The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 3.9, while the average ease score for reviewers in this category is 4.3.

On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.

• 
• 0%
• Admitted to receiving an incentive

We didn't detect any reviews that used language indicating they were incentivized.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.