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From Ashlee Mallory
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Most Trusted Reviews
TRUST
- Verified Purchaser
- Take-Back Reviewer (1 deleted Review; avg. rating: 5.0)
- Easy Grader (avg. rating: 5.0)
Least Trusted Reviews
TRUST
- Unverified Purchaser
- Created on a high volume day
- Overrepresented word count (134 words)
- Admitted to receiving an incentive
- Contains repetitive phrases (show)
- Overlapping Review History: reviewed 2 of 9 top products
- Critical Reviewer (avg. rating: 4.3)
Analysis Details
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- 29%
- Created over 1 day
We counted 35 reviews for this product over the span of 1,070 days, an average of 0.0 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 2 or fewer reviews on any given day.
However, we see the following 1 day exceeding this threshold:In total, we found that 10 reviews were created on just 1 day. This is an excessively high number of reviews submitted on these high volume days.
27 of the 35 total reviews for this product are unverified purchases. While this is a higher percentage of unverified purchases than we'd expect to see, it does not appear to have a significant impact on the overall rating.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
6 of the 35 total reviews for this product admitted to receiving a free or discounted product in exchange for a review. This is more than we would expect see; the presences of at least one incentivized review indicates that there may be more, since not all reviewers will disclose that they had received an incentive to post a review.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
Take-Back Reviewers
1 of the 35 reviewers have had at least one of their past reviews for another product deleted. While this is more Take-Back Reviewers than we'd expect to see, the discrepancy in ratings between the Take-Back Reviewers and reviewers who don't have any deleted reviews in their history isn't significant enough to rule out the possibility of it being due to random chance.
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- 31%
- Have an overrepresented word count
In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 11 reviews (or 31%) are within an overrepresented word count group. While this is more reviews from overrepresented word count groups than we'd expect to see, the discrepancy in ratings between reviews with overrepresented word groups and all other reviews isn’t significant enough to rule out the possibility of it being due to random chance.
19 of the 35 total reviews for this product use substantial repetitive phrases between them. This is an excessively large percentage which may indicate unnatural reviews.
29% also reviewed:
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26% also reviewed:
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26% also reviewed:
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26% also reviewed:
Hot Rock by Annie Seaton
26% also reviewed:
Hard to Hold (Hard to... series) by Incy Black
26% also reviewed:
This Year's Black (Killer Style Book 2) by Avery Flynn
26% also reviewed:
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23% also reviewed:
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23% also reviewed:
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18 of the 35 reviewers have substantial overlapping product review history. While this is more than we'd expect to see, it does not appear to have a significant impact on the overall rating.
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- 0%
- From reviewers with an overrepresented participation
Read more about our Reviewer Participation test.
4.3 Product's Average Ease Score
4.3 Category's Average Ease Score
Read more about our Reviewer Ease test.
Brand Repeaters
- 0
- Reviews have been deleted
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.