Lavender Premium Grade Fragrance Oil - Perfume Oil - 10ml
More product info
From P&J Trading
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Report Card
Most Trusted Reviews
TRUST
- Verified Purchaser
- Easy Grader (avg. rating: 4.3)
Least Trusted Reviews
TRUST
- Verified Purchaser
- Overrepresented word count (14 words)
- Contains repetitive phrases (show)
- Brand Repeater (2 of 8 reviews for this brand; avg rating: 3.0)
- Overrepresented Participation (posted 8 Reviews)
- Critical Reviewer (avg. rating: 3.8)
Analysis Details
Brand Repeaters
59 of the 133 reviewers have reviewed other products for this brand. While this is more Brand Repeaters than we'd expect to see, the discrepancy in ratings between the Brand Repeaters and non-repeaters isn't significant enough to rule out the possibility of it being due to random chance.
Brand Loyalists
11 of the 133 reviewers have reviewed multiple products but half or more of their reviews are for this brand. This is an excessively large percentage of Brand Loyalists which may indicate unnatural reviews.
Brand Monogamists
4 of the 133 reviewers have reviewed multiple products, but only for this brand. This is an excessively large percentage of Brand Monogamists which may indicate unnatural reviews.
One-Hit Wonders
12 of the 133 reviewers have only reviewed this product. The One-Hit Wonders have rated this product an average of 2.7 while the reviewers who have posted more than one review have rated this product an average of 3.7. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Take-Back Reviewers
22 of the 133 reviewers have had at least one of their past reviews for another product deleted. This is an excessively large percentage of Take-Back Reviewers which may indicate unnatural reviews.
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- 66%
- Have an overrepresented word count
In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 2 groups with a statistically significant greater concentration than what we'd expect to see:In total, we found that 88 reviews (or 66%) are within an overrepresented word count group. These reviews have rated this product an average of 3.9, while all other reviews have rated this product an average of 3.0. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
(1.3/5)
(1.0/5)
(1.7/5)
(1.5/5)
(3.0/5)
(2.0/5)
(3.5/5)
(3.0/5)
(1.5/5)
(2.0/5)
25 of the 133 total reviews for this product use substantial repetitive phrases between them. These reviewers have rated this product an average of 2.1 while reviews without substantial repetitive phrases rated this product an average of 3.9. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
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- 29%
- From reviewers with an overrepresented participation
We see the following 1 participation group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 39 reviewers (or 29%) are within an overrepresented participation group. These reviews have rated this product an average of 3.0, while all other reviews have rated this product an average of 3.8. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
We discovered a total of 4 deleted Reviews for this product, with an average rating of 5. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
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- 0%
- Created on high-volume days
Read more about our Rating Trend test.
4 of the 133 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
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from the same brand
14 of the 133 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
4.1 Product's Average Ease Score
4.3 Category's Average Ease Score
Read more about our Reviewer Ease test.
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- 0%
- Admitted to receiving an incentive
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.