L'oreal Paris Project Runway Voluminous Mascara, Buildable Volume, Carbon Black 2x the Intensity...
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Top products in Mascara with authentic reviews:
Report Card
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Most Trusted Reviews
TRUST
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Verified Purchaser
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Single-Day Reviewer (posted all reviews on Sep 16, 2013)
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Take-Back Reviewer (1 deleted Review; avg. rating: 4.0)
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Critical Reviewer (avg. rating: 2.7)
Least Trusted Reviews
We couldn't find any low-quality reviews
Analysis Details
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Take-Back Reviewers
4 of the 27 reviewers have had at least one of their past reviews for another product deleted. This is an excessively large percentage of Take-Back Reviewers which may indicate unnatural reviews.
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- 0%
- Created on high-volume days
Read more about our Rating Trend test.
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- 0%
- Unverified Purchases
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
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- 0%
- Have an overrepresented word count
Read more about our Word Count Comparison test.
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1 of the 27 total reviews for this product use substantial repetitive phrases between them. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
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11% also reviewed:
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11 of the 27 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
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- 0%
- From reviewers with an overrepresented participation
Read more about our Reviewer Participation test.
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4.3 Product's Average Ease Score
4.2 Category's Average Ease Score
Read more about our Reviewer Ease test.
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Brand Repeaters
1 of the 27 reviewers have reviewed other products for this brand. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
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- 0%
- Admitted to receiving an incentive
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
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- 0
- Reviews have been deleted
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.