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Hotel-Spa Commercial Cotton Hair Bath Towel -12-Pack, White, Maximum Softness and Absorbency (20" x...
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From Utopia Bedding
This report was last updated 10/30/2018.
Refresh the report to view the most up-to-date data available:
Refresh the report to view the most up-to-date data available:
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Report Info:
Note: While Amazon.com claims 351 Ratings, we counted 350 Reviews available on their site.
Note: We only analyze "reviews" and ignore one-tap "ratings".
Note: We only analyze "reviews" and ignore one-tap "ratings".
Report Card
Pass Overall Grade
FAIL
Unverified Purchases

FAIL
Suspicious Reviewers

FAIL
Phrase Repetition

WARN
Deleted Reviews

PASS
Rating Trend

PASS
Word Count Comparison

PASS
Overlapping Review History

PASS
Reviewer Participation

PASS
Reviewer Ease

PASS
Brand Repeats

PASS
Incentivized Reviews

Most Trusted Reviews
towels good size and thickness for hair...BUT....edges frayed with first ... [Go to full review]
Oct 26, 2014
100%
TRUST
TRUST
-
Verified Purchaser
-
Easy Grader (avg. rating: 4.9)
Least Trusted Reviews
These towels are definitely good quality and they seem to ... [Go to full review]
Apr 9, 2015
0%
TRUST
TRUST
-
Unverified Purchaser
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Overrepresented word count (38 words)
-
Contains repetitive phrases (
show)
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One-Hit Wonder
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Never-Verified Reviewer
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Overrepresented Participation (posted 1 Review)
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Easy Grader (avg. rating: 5.0)
Analysis Details
Fail
Unverified Purchases

15 of the 350 total reviews for this product are unverified purchases. The unverified purchasers have rated this product an average of 3.5 while the verified purchasers have rated this product an average of 4.2. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
Fail
Suspicious Reviewers

One-Hit Wonders
37 of the 350 reviewers have only reviewed this product. While this is more One-Hit Wonders than we'd expect to see, it does not appear to have a significant impact on the overall rating.
Take-Back Reviewers
49 of the 350 reviewers have had at least one of their past reviews for another product deleted. This is an excessively large percentage of Take-Back Reviewers which may indicate unnatural reviews.
Fail
Phrase Repetition

Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.
Common Phrases in Reviews:
Show MoreShow Less
7 reviews
(5.0/5)
(5.0/5)
7 reviews
(4.9/5)
(4.9/5)
8 reviews
(4.6/5)
(4.6/5)
14 reviews
(4.9/5)
(4.9/5)
11 reviews
(4.4/5)
(4.4/5)
3 reviews
(4.3/5)
(4.3/5)
3 reviews
(5.0/5)
(5.0/5)
8 reviews
(3.3/5)
(3.3/5)
11 reviews
(4.7/5)
(4.7/5)
2 reviews
(4.0/5)
(4.0/5)
104 of the 350 total reviews for this product use substantial repetitive phrases between them. These reviewers have rated this product an average of 4.5 while reviews without substantial repetitive phrases rated this product an average of 4.1. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Warn
Deleted Reviews

We discovered a total of 1 deleted Review for this product, with an average rating of 5. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Pass
Rating Trend

-
- 0%
- Created on high-volume days
We counted 350 reviews for this product over the span of 1,613 days, an average of 0.2 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 3 or fewer reviews on any given day. We didn't find any days exceeding this threshold.
Read more about our Rating Trend test.
Read more about our Rating Trend test.
Pass
Word Count Comparison

-
- 26%
- Have an overrepresented word count
In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 92 reviews (or 26%) are within an overrepresented word count group. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass
Overlapping Review History

Reviewers of this product have ALSO reviewed the following products:
2% also reviewed:
Certified Refurbished Kindle Paperwhite E-reader... by Amazon
1% also reviewed:
Nutiva Organic, Unrefined, Virgin Coconut Oil,... by Nutiva
1% also reviewed:
Downton Abbey: Original UK Version Episode 7 by Hugh Bonneville
1% also reviewed:
Sons of Anarchy: Season 5 by Charlie Hunnam
1% also reviewed:
Orblue Silicone Stretch Lids, 6-Pack of Various... by Orblue
Does not include products
from the same brand
from the same brand
33 of the 350 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass
Reviewer Participation

-
- 29%
- From reviewers with an overrepresented participation
We see the following 1 participation group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 101 reviewers (or 29%) are within an overrepresented participation group. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass
Reviewer Ease

The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.2, while the average ease score for reviewers in this category is 4.2.
4.2 Product's Average Ease Score
4.2 Category's Average Ease Score
Read more about our Reviewer Ease test.
Pass
Brand Repeats

Brand Repeaters
7 of the 350 reviewers have reviewed other products for this brand. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass
Incentivized Reviews

On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.
-
- 0%
- Admitted to receiving an incentive
We didn't detect any reviews that used language indicating they were incentivized.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.