Close
Lipton Black Tea Pyramids, Black Pearl 20 ct
More product info
From Lipton
This report was last updated 12/6/2018.
Refresh the report to view the most up-to-date data available:
Refresh the report to view the most up-to-date data available:
View/Edit Adjustment
Jump to Report Card
Report Info:
Note: We only analyze "reviews" and ignore one-tap "ratings".
Report Card
Pass Overall Grade
FAIL Deleted Reviews
FAIL Suspicious Reviewers
FAIL Word Count Comparison
WARN Rating Trend
WARN Brand Repeats
PASS Unverified Purchases
PASS Phrase Repetition
PASS Overlapping Review History
PASS Reviewer Participation
PASS Reviewer Ease
PASS Incentivized Reviews
Most Trusted Reviews
Love drinking this tea, but unfortunately it is really expensive. ... [Go to full review]
Dec 6, 2017
100%
TRUST
TRUST
- Unverified Purchaser
- Critical Reviewer (avg. rating: 3.3)
Least Trusted Reviews
Excellent tea! [Go to full review]
Mar 26, 2016
0%
TRUST
TRUST
- Verified Purchaser
- Overrepresented word count (2 words)
Reviewer data not yet gathered.
Analysis Details
Fail Deleted Reviews
We discovered a total of 96 deleted Reviews for this product, with an average rating of 3.9. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Fail Suspicious Reviewers
One-Hit Wonders
10 of the 675 reviewers have only reviewed this product. The One-Hit Wonders have rated this product an average of 3.5 while the reviewers who have posted more than one review have rated this product an average of 4.3. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Take-Back Reviewers
184 of the 675 reviewers have had at least one of their past reviews for another product deleted. This is an excessively large percentage of Take-Back Reviewers which may indicate unnatural reviews.
Fail Word Count Comparison
-
- 22%
- Have an overrepresented word count
In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 148 reviews (or 22%) are within an overrepresented word count group. These reviews have rated this product an average of 4.6, while all other reviews have rated this product an average of 4.2. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Warn Rating Trend
-
- 6%
- Created over 9 days
We counted 675 reviews for this product over the span of 4,320 days, an average of 0.2 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 3 or fewer reviews on any given day.
However, we see the following 9 days exceeding this threshold:In total, we found that 40 reviews were created on just 9 days. Although any days with a larger number of reviews than expected is suspicious, these reviews do not appear to have a significant impact on the overall rating.
Warn Brand Repeats
Brand Repeaters
182 of the 675 reviewers have reviewed other products for this brand. While this is more Brand Repeaters than we'd expect to see, the discrepancy in ratings between the Brand Repeaters and non-repeaters isn't significant enough to rule out the possibility of it being due to random chance.
Pass Unverified Purchases
125 of the 675 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
Pass Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.
Common Phrases in Reviews:
15 reviews
(3.5/5)
(3.5/5)
9 reviews
(4.2/5)
(4.2/5)
7 of the 675 total reviews for this product use substantial repetitive phrases between them. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass Overlapping Review History
Reviewers of this product have ALSO reviewed the following products:
4% also reviewed:
Lipton Green Tea by
3% also reviewed:
Twinings of London Organic and Fair Trade... by Twinings
2% also reviewed:
Bigelow Traditional and Flavored Black Tea Bags by
2% also reviewed:
Dove Advanced Care Antiperspirant Deodorant,... by Dove
2% also reviewed:
Taylors of Harrogate Organic Chamomile Herbal... by Taylors of Harrogate
2% also reviewed:
Davidson's Tea Bulk by DAVIDSON'S
2% also reviewed:
AmazonBasics High-Speed HDMI Cable - 6.5 Feet (2... by AmazonBasics
2% also reviewed:
G7 Power Vegas LED 22 Watt (100W) 1580 Lumen BR40... by G7 Power
Does not include products
from the same brand
from the same brand
105 of the 675 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass Reviewer Participation
-
- 0%
- From reviewers with an overrepresented participation
We didn't find any participation groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Reviewer Participation test.
Read more about our Reviewer Participation test.
Pass Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.3, while the average ease score for reviewers in this category is 4.3.
4.3 Product's Average Ease Score
4.3 Category's Average Ease Score
Read more about our Reviewer Ease test.
Pass Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.
1 of the 675 total reviews for this product admitted to receiving a free or discounted product in exchange for a review. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.