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Lightning Cable,WZS® 4Pack 1M 2M 2M 3M Nylon Braided Apple iPhone Charger Cable Charging Lead Cord... From WZS Report Feedback

Fail Unnatural reviews detected

Original:

24 Reviews

Adjusted:

2 Reviews

Rank in: Data Cables
98%
63%

View/Edit Adjustment
How is this calculated
Report Last Updated: Nov 11, 2017
Update Available
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Report Card

Click a test to jump to details

FAIL Suspicious Reviewers
FAIL Reviewer Ease
WARN Rating Trend
WARN Unverified Purchases
WARN Reviewer Participation
PASS Word Count Comparison
PASS Phrase Repetition
PASS Overlapping Review History
PASS Brand Repeats
PASS Incentivized Reviews
PASS Deleted Reviews
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Most Trusted Reviews

Love the extra long ones. Charging and using at the ... [Go to full review]
Nov 10, 2017      
100% TRUST
  • Verified Purchaser
  • Critical Reviewer (avg. rating: 3.3)


Least Trusted Reviews

I bought these charger cords for my kids because I ... [Go to full review]
Oct 9, 2017      
0% TRUST
  • Unverified Purchaser
  • Created on a high volume day
  • Never-Verified Reviewer
  • Single-Day Reviewer (posted all reviews on Oct 9, 2017)
  • Overrepresented Participation (posted 5 reviews)
  • Easy Grader (avg. rating: 5.0)


Analysis Details


Fail Suspicious Reviewers

Never-Verified Reviewers


21 of the 24 reviewers have never written a verified purchase review. This is an excessively large percentage of Never-Verified Reviewers which may indicate unnatural reviews.

from never-verified reviewers

from reviewers with at least one verified purchase review


5.0
5.0


Single-Day Reviewers


13 of the 24 reviewers have written multiple reviews but posted all of them on a single day. This is an excessively large percentage of Single-Day Reviewers which may indicate unnatural reviews.

from single-day reviewers

from non-single-day reviewers


5.0
5.0


Read more about our Suspicious Reviewers test.

Fail Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.9, while the average ease score for reviewers in this category is 4.3. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

4.9 Product's Average Ease Score

4.3 Category's Average Ease Score


4.9
4.3


Read more about our Reviewer Ease test.


Warn Rating Trend

  • 42%
  • Created over 2 days

We counted 24 reviews for this product over the span of 41 days, an average of 0.6 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 4 or fewer reviews on any given day.

However, we see the following 2 days exceeding this threshold:In total, we found that 10 reviews were created on just 2 days. This is an excessively high number of reviews submitted on these high volume days.

from reviews created on high volume days

from reviews created on normal volume days


5.0
5.0


Read more about our Rating Trend test.

Warn Unverified Purchases

22 of the 24 total reviews for this product are unverified purchases. This is an excessively large percentage of unverified purchases and it may indicate unnatural reviews.

from unverified purchasers

from verified purchases


5.0
5.0


Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.

Warn Reviewer Participation

  • 63%
  • From reviewers with an overrepresented participation

We see the following 1 participation group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 15 reviewers (or 63%) are within an overrepresented participation group. This is an excessively high number of reviewers in overrepresented participation groups.

From reviewers with an overrepresented participation

From reviewers with a properly represented participation


5.0
5.0


Read more about our Reviewer Participation test.

Pass Word Count Comparison

  • 0%
  • Have an overrepresented word count
We didn't find any review word count groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Word Count Comparison test.

Pass Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.

Common Phrases in Reviews:
2 reviews
Common Phrases in Titles:
2 reviews

  • 0%
  • Used substantial repetitive phrases
0 of the 24 total reviews for this product use substantial repetitive phrases between them. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Read more about our Phrase Repetition test.

Pass Overlapping Review History
  • 0%
  • Substantial overlapping review history
0 of the 24 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Read more about our Overlapping Review History test.

Pass Brand Repeats

Brand Repeaters

We didn't detect a substantial amount of Brand Repeaters.

Pass Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.

  • 0%
  • Admitted to receiving an incentive
We didn't detect any reviews that used language indicating they were incentivized.
Read more about our Incentivized Reviews test, or check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.

Pass Deleted Reviews
  • 0
  • Reviews have been deleted
We have not discovered any deleted reviews for this product.

There are a few limitations to keep in mind regarding the Deleted Reviews test:
  1. We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
  2. We have no information on reviews that were never published in the first place.
  3. We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Read more about the Deleted Reviews test here.


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