PLEMO Automatic Folding Travel Umbrella for Rain and Sun Protection Anti-UV Parasol with Non-Slip...
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From Plemo
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Note: We only analyze "reviews" and ignore one-tap "ratings".
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Most Trusted Reviews
TRUST
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Verified Purchaser
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Take-Back Reviewer (2 deleted Reviews; avg. rating: 5.0)
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Critical Reviewer (avg. rating: 4.3)
Least Trusted Reviews
TRUST
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Unverified Purchaser
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Overrepresented word count (163 words)
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Admitted to receiving an incentive
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Contains repetitive phrases (
show)
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Take-Back Reviewer (8 deleted Reviews; avg. rating: 4.8)
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Critical Reviewer (avg. rating: 4.6)
Analysis Details

28 of the 38 total reviews for this product are unverified purchases. The unverified purchasers have rated this product an average of 4.9 while the verified purchasers have rated this product an average of 4.3. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.

One-Hit Wonders
4 of the 38 reviewers have only reviewed this product. While this is more One-Hit Wonders than we'd expect to see, it does not appear to have a significant impact on the overall rating.
Take-Back Reviewers
25 of the 38 reviewers have had at least one of their past reviews for another product deleted. This is an excessively large percentage of Take-Back Reviewers which may indicate unnatural reviews.

We discovered a total of 1 deleted Review for this product, with an average rating of 3. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.

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- 11%
- Created over 1 day
We counted 38 reviews for this product over the span of 377 days, an average of 0.1 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 2 or fewer reviews on any given day.
However, we see the following 1 day exceeding this threshold:In total, we found that 4 reviews were created on just 1 day. Although any days with a larger number of reviews than expected is suspicious, the discrepancy in ratings from reviews created on these high volume days and reviews created on other days isn't significant enough to rule out the possibility of it being due to random chance.

22 of the 38 total reviews for this product admitted to receiving a free or discounted product in exchange for a review. This is an excessively large percentage of incentivized reviews which may indicate unnatural reviews.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.

4.6 Product's Average Ease Score
4.6 Category's Average Ease Score
Read more about our Reviewer Ease test.

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- 37%
- Have an overrepresented word count
In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 14 reviews (or 37%) are within an overrepresented word count group. While this is more reviews from overrepresented word count groups than we'd expect to see, the discrepancy in ratings between reviews with overrepresented word groups and all other reviews isn’t significant enough to rule out the possibility of it being due to random chance.

16 of the 38 total reviews for this product use substantial repetitive phrases between them. This is an excessively large percentage which may indicate unnatural reviews.

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from the same brand
20 of the 38 reviewers have substantial overlapping product review history. While this is more than we'd expect to see, the discrepancy in ratings between these reviewers and reviewers who have a more unique product review history isn't significant enough to rule out the possibility of it being due to random chance.

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- 0%
- From reviewers with an overrepresented participation
Read more about our Reviewer Participation test.
