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Amazon.co.uk > Portable Sound & Video > Electronics & Photo > Accessories > MP3 Player Accessories > Portable Speakers
Anker Ultra Portable Pocket Size Mini Wireless Bluetooth Speaker (12 Hour Playtime, NFC...
More product info
From Anker
This report was last updated 4/16/2019.
Refresh the report to view the most up-to-date data available:
Refresh the report to view the most up-to-date data available:
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Report Info:
Note: While Amazon.co.uk claims 1,745 Ratings, we counted 1,725 Reviews available on their site.
Note: We only analyze "reviews" and ignore one-tap "ratings".
Note: We only analyze "reviews" and ignore one-tap "ratings".
Report Card
Fail Overall Grade
FAIL
Rating Trend

FAIL
Brand Repeats

FAIL
Suspicious Reviewers

FAIL
Reviewer Ease

FAIL
Phrase Repetition

WARN
Deleted Reviews

WARN
Reviewer Participation

PASS
Unverified Purchases

PASS
Word Count Comparison

PASS
Overlapping Review History

PASS
Incentivized Reviews

Most Trusted Reviews
A very good speaker. Very tiny, very portable, and loud. ... [Go to full review]
Aug 11, 2017
100%
TRUST
TRUST
-
Verified Purchaser
-
Take-Back Reviewer (14 deleted Reviews; avg. rating: 3.5)
-
Critical Reviewer (avg. rating: 4.0)
Least Trusted Reviews
very good quality little speaker! satisfied with the sound quality ... [Go to full review]
Dec 28, 2015
0%
TRUST
TRUST
-
Verified Purchaser
-
Created on a high volume day
-
Contains repetitive phrases (
show)
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Brand Loyalist (3 of 6 reviews for this brand; avg rating: 5.0)
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Overrepresented Participation (posted 6 Reviews)
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Easy Grader (avg. rating: 5.0)
Analysis Details
Fail
Rating Trend

-
- 6%
- Created over 14 days
We counted 1,725 reviews for this product over the span of 1,571 days, an average of 1.1 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 6 or fewer reviews on any given day.
However, we see the following 14 days exceeding this threshold:In total, we found that 105 reviews were created on just 14 days. The reviews on these high volume days have rated this product an average of 4.9 while reviews from other days have rated this product an average of 4.8. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Fail
Brand Repeats

Brand Loyalists
79 of the 1,725 reviewers have reviewed multiple products but half or more of their reviews are for this brand. This is an excessively large percentage of Brand Loyalists which may indicate unnatural reviews.
Fail
Suspicious Reviewers

One-Hit Wonders
567 of the 1,725 reviewers have only reviewed this product. This is an excessively large percentage of One-Hit Wonders which may indicate unnatural reviews.
Take-Back Reviewers
209 of the 1,725 reviewers have had at least one of their past reviews for another product deleted. This is an excessively large percentage of Take-Back Reviewers which may indicate unnatural reviews.
Fail
Reviewer Ease

The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.6, while the average ease score for reviewers in this category is 4.3. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
4.6 Product's Average Ease Score
4.3 Category's Average Ease Score
Read more about our Reviewer Ease test.
Fail
Phrase Repetition

Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.
Common Phrases in Reviews:
Show MoreShow Less
59 reviews
(4.9/5)
(4.9/5)
37 reviews
(4.9/5)
(4.9/5)
107 reviews
(4.7/5)
(4.7/5)
69 reviews
(4.8/5)
(4.8/5)
32 reviews
(4.9/5)
(4.9/5)
31 reviews
(4.9/5)
(4.9/5)
21 reviews
(5.0/5)
(5.0/5)
36 reviews
(4.9/5)
(4.9/5)
19 reviews
(5.0/5)
(5.0/5)
35 reviews
(4.8/5)
(4.8/5)
214 of the 1,725 total reviews for this product use substantial repetitive phrases between them. These reviewers have rated this product an average of 4.9 while reviews without substantial repetitive phrases rated this product an average of 4.7. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Warn
Deleted Reviews

We discovered a total of 57 deleted Reviews for this product, with an average rating of 4.8. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Warn
Reviewer Participation

-
- 65%
- From reviewers with an overrepresented participation
We see the following 1 participation group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 1115 reviewers (or 65%) are within an overrepresented participation group. This is an excessively high number of reviewers in overrepresented participation groups.
Pass
Unverified Purchases

49 of the 1,725 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
Pass
Word Count Comparison

-
- 0%
- Have an overrepresented word count
We didn't find any review word count groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Word Count Comparison test.
Read more about our Word Count Comparison test.
Pass
Overlapping Review History

Reviewers of this product have ALSO reviewed the following products:
3% also reviewed:
Fire TV Stick with Voice Remote | Streaming Media... by Amazon
1% also reviewed:
Vassoul Eyelash Growth Serum for Lash and Brow... by VASSOUL
1% also reviewed:
Amazon Prime Video by Amazon.com
1% also reviewed:
Amazon Echo, Black (previous generation) by Amazon
Does not include products
from the same brand
from the same brand
114 of the 1,725 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass
Incentivized Reviews

On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.
1 of the 1,725 total reviews for this product admitted to receiving a free or discounted product in exchange for a review. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.