Coconut Oil for Hair Made from 100% Pure Unrefined Coconuts, Extra Virgin Coconut Oil for Skin,...
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From Simply Beautiful
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Most Trusted Reviews
TRUST
- Verified Purchaser
- Critical Reviewer (avg. rating: 3.3)
Least Trusted Reviews
TRUST
- Unverified Purchaser
- Overrepresented word count (123 words)
- Contains repetitive phrases (show)
- Take-Back Reviewer (32 deleted Reviews; avg. rating: 4.8)
- Overlapping Review History: reviewed 1 of 9 top products
- Easy Grader (avg. rating: 4.8)
Analysis Details
Take-Back Reviewers
16 of the 26 reviewers have had at least one of their past reviews for another product deleted. This is an excessively large percentage of Take-Back Reviewers which may indicate unnatural reviews.
4.6 Product's Average Ease Score
3.8 Category's Average Ease Score
Read more about our Reviewer Ease test.
17 of the 26 total reviews for this product are unverified purchases. While this is a higher percentage of unverified purchases than we'd expect to see, the discrepancy in ratings between the unverified purchases and verified purchases isn't significant enough to rule out the possibility of it being due to random chance.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
2 of the 26 total reviews for this product admitted to receiving a free or discounted product in exchange for a review. This is more than we would expect see; the presences of at least one incentivized review indicates that there may be more, since not all reviewers will disclose that they had received an incentive to post a review.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
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- 42%
- Have an overrepresented word count
In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 11 reviews (or 42%) are within an overrepresented word count group. While this is more reviews from overrepresented word count groups than we'd expect to see, these reviews do not appear to have a significant impact on the overall rating.
15 of the 26 total reviews for this product use substantial repetitive phrases between them. This is an excessively large percentage which may indicate unnatural reviews.
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from the same brand
18 of the 26 reviewers have substantial overlapping product review history. While this is more than we'd expect to see, the discrepancy in ratings between these reviewers and reviewers who have a more unique product review history isn't significant enough to rule out the possibility of it being due to random chance.
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- 0%
- Created on high-volume days
Read more about our Rating Trend test.
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- 0%
- From reviewers with an overrepresented participation
Read more about our Reviewer Participation test.
Brand Repeaters
- 0
- Reviews have been deleted
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.