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HOMFA Leather Watch Box with Metal Lock Clear Display Windows for Jewelry Watch Storage Case (6...
More product info From Homfa

Amazon Reviews for  HOMFA Leather Watch Box with Metal Lock Clear Display Windows for Jewelry Watch Storage Case (6 Slots)
Rating:
291 Ratings
153 Reviews
("Ratings" vs. "Reviews")
7% of potentially unnatural reviews removed (why?)
Adjusted:
View/Edit Adjustment
Jump to Report Card
Report Info:
Last Updated: Oct 10, 2020
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Show Report History
Note: While Amazon.ca claims 291 Ratings, we counted 153 Reviews available on their site.
Note: We only analyze "reviews" and ignore one-tap "ratings".

Report Card

Pass Overall Grade
FAIL Word Count Comparison
FAIL Overlapping Review History
WARN Deleted Reviews
WARN Reviewer Ease
WARN Reviewer Participation
PASS Rating Trend
PASS Unverified Purchases
PASS Phrase Repetition
PASS Suspicious Reviewers
PASS Brand Repeats
PASS Incentivized Reviews

Most Trusted Reviews

What I expected for the price I was paying. Functional ... [Go to full review]
May 6, 2019      
100% TRUST
  • Verified Purchaser
  • Critical Reviewer (avg. rating: 4.0)


Least Trusted Reviews

Perfect gift [Go to full review]
Oct 20, 2019      
0% TRUST
  • Verified Purchaser
  • Overrepresented word count (2 words)
  • Overlapping Review History: reviewed 2 of 9 top products
  • Overrepresented Participation (posted 13 Reviews)
  • Easy Grader (avg. rating: 4.8)


Analysis Details

Fail Word Count Comparison

  • 33%
  • Have an overrepresented word count

In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 51 reviews (or 33%) are within an overrepresented word count group. These reviews have rated this product an average of 4.9, while all other reviews have rated this product an average of 4.2. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

from reviews with an overrepresented word count

from reviews with a properly represented word count


4.9
4.2


Read more about our Word Count Comparison test.

Fail Overlapping Review History
Reviewers of this product have ALSO reviewed the following products:

3% also reviewed:
Tank-L Parent by Amazon

Does not include products
from the same brand


24 of the 153 reviewers have substantial overlapping product review history. These reviewers have rated this product an average of 4.8 while the reviewers who have a more unique product review history rated this product an average of 4.3. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

from reviewers with substantial overlapping history

from reviewers without a substantial overlapping history


4.8
4.3


Read more about our Overlapping Review History test.

Warn Deleted Reviews

We discovered a total of 2 deleted Reviews for this product, with an average rating of 5. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.

There are a few limitations to keep in mind regarding the Deleted Reviews test:
  1. We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
  2. We have no information on reviews that were never published in the first place.
  3. We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Read more about our Deleted Reviews test.

5.0 average rating of deleted reviews

5.0


Show distribution of deleted reviews

Warn Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.5, while the average ease score for reviewers in this category is 4.3. While this discrepancy is rather large, it is not quite large enough to rule out the possibility of it being due random chance.

4.5 Product's Average Ease Score

4.3 Category's Average Ease Score


4.5
4.3


Read more about our Reviewer Ease test.


Warn Reviewer Participation

  • 39%
  • From reviewers with an overrepresented participation

We see the following 1 participation group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 59 reviewers (or 39%) are within an overrepresented participation group. While this is more reviews from overrepresented participation groups than we'd expect to see, the discrepancy in ratings between reviewers in an overrepresented participation groups and all other reviewers isn’t significant enough to rule out the possibility of it being due to random chance.

From reviewers with an overrepresented participation

From reviewers with a properly represented participation


4.6
4.3


Read more about our Reviewer Participation test.

Pass Rating Trend

  • 2%
  • Created over 1 day

We counted 153 reviews for this product over the span of 1,227 days, an average of 0.1 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 2 or fewer reviews on any given day.

However, we see the following 1 day exceeding this threshold:In total, we found that 3 reviews were created on just 1 day. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from reviews created on high volume days

from reviews created on normal volume days


5.0
4.4


Read more about our Rating Trend test.

Pass Unverified Purchases

8 of the 153 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from unverified purchasers

from verified purchases


4.0
4.4


Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.

Pass Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.

Common Phrases in Reviews:
4 reviews
(4.8/5)
3 reviews
(4.0/5)
3 reviews
(4.7/5)
2 reviews
(3.0/5)
2 reviews
(2.5/5)
2 reviews
(5.0/5)
2 reviews
(5.0/5)
Show MoreShow Less
Common Phrases in Titles:
2 reviews
(5.0/5)


14 of the 153 total reviews for this product use substantial repetitive phrases between them. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from reviews with substantial repetitive phrases

from reviews without substantial repetitive phrases


4.4
4.4


Read more about our Phrase Repetition test.

Pass Suspicious Reviewers

One-Hit Wonders


4 of the 153 reviewers have only reviewed this product. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from one-hit wonders

from reviewers with more than one review


4.8
4.4


Never-Verified Reviewers


3 of the 153 reviewers have never written a verified purchase review. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from never-verified reviewers

from reviewers with at least one verified purchase review


4.0
4.4


Take-Back Reviewers


22 of the 153 reviewers have had at least one of their past reviews for another product deleted. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from take-back reviewers

from reviewers without previously deleted reviews


4.3
4.4


Single-Day Reviewers


3 of the 153 reviewers have written multiple reviews but posted all of them on a single day. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from single-day reviewers

from non-single-day reviewers


5.0
4.4


Read more about our Suspicious Reviewers test.

Pass Brand Repeats

Brand Repeaters


1 of the 153 reviewers have reviewed other products for this brand. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from Brand Repeaters

from Non-Repeaters


5.0
4.4


Read more about our Brand Repeats test.

Pass Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.

  • 0%
  • Admitted to receiving an incentive
We didn't detect any reviews that used language indicating they were incentivized.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.