Browser Extensions 



Close

Why is ReviewMeta.com a Must-Have for Amazon Shoppers?


Free Phone Apps

Free Browser Extensions




Kids Vitamins by MaryRuth's | USDA Organic | Kids Multivitamin Gummies for Ages 4+ |...
More product info From MaryRuth Organics

Review Hijacking Alert!
1 review is coming from a seemingly different product variation:

Vitamins for Women with Organic Ingredients Vegan Womens Vitamins Immune Support Daily Women 39 s... (Example Review )



Learn more about Review Hijacking.
Amazon Reviews for  Kids Vitamins by MaryRuth's | USDA Organic | Kids Multivitamin Gummies for Ages 4+ | Multivitamin for Kids | Vitamins for Kids | Vegan | Non-GMO | Only 2 Gummies a Day | 60 Count
Rating:
9,921 Ratings
("Ratings" vs. "Reviews")
9% of potentially unnatural reviews removed (why?)
Adjusted:
9,019 Ratings*




Check Price
Jump to Report Card


Report Card

Pass Overall Grade
FAIL Deleted Reviews
FAIL Suspicious Reviewers
WARN Rating Trend
PASS Unverified Purchases
PASS Word Count Comparison
PASS Phrase Repetition
PASS Overlapping Review History
PASS Reviewer Ease
PASS Brand Repeats
PASS Incentivized Reviews
N/A Reviewer Participation

Most Trusted Reviews

The product I received is really hard. [Go to full review]
Jan 3, 2023      
100% TRUST
  • Verified Purchaser
  • Critical Reviewer (avg. rating: 3.0)


Least Trusted Reviews

My daughter loves these vitamins. They taste better than the ... [Go to full review]
Jun 23, 2020      
0% TRUST
  • Verified Purchaser
  • Created on a high volume day
  • Contains repetitive phrases (show)
  • Overrepresented Participation (posted 4 Reviews)
  • Critical Reviewer (avg. rating: 4.0)


Analysis Details

Fail Deleted Reviews

We discovered a total of 271 deleted Reviews for this product, with an average rating of 4.9. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.

There are a few limitations to keep in mind regarding the Deleted Reviews test:
  1. We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
  2. We have no information on reviews that were never published in the first place.
  3. We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Read more about our Deleted Reviews test.

4.9 average rating of deleted reviews

4.9


Show distribution of deleted reviews

Fail Suspicious Reviewers

One-Hit Wonders


Less than approximately 10% of reviewers have only reviewed this product. The One-Hit Wonders have rated this product an average of 3.0 while the reviewers who have posted more than one review have rated this product an average of 4.4. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

from one-hit wonders

from reviewers with more than one review


3.0
4.4


Take-Back Reviewers


Approximately 25% of reviewers have had at least one of their past reviews for another product deleted. The Take-Back Reviewers have rated this product an average of 4.8 while the reviewers who don't have any deleted reviews in their history have rated this product an average of 4.1. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

from take-back reviewers

from reviewers without previously deleted reviews


4.8
4.1


Read more about our Suspicious Reviewers test.

Warn Rating Trend
It appears that several reviews were created during just a short period of time.
Read more about our Rating Trend test.

Pass Unverified Purchases

160 of the 9,921 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from unverified purchasers

from verified purchases


N/A
4.3


Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.

Pass Word Count Comparison

  • <10%
  • Have an overrepresented word count
We didn't find any review word count groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Word Count Comparison test.

Pass Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.

Common Phrases in Titles:
~9% of reviews
(5.0/5)


Less than approximately 10% of reviews use substantial repetitive phrases between them. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from reviews with substantial repetitive phrases

from reviews without substantial repetitive phrases


5.0
4.2


Read more about our Phrase Repetition test.

Pass Overlapping Review History
  • <10%
  • Substantial overlapping review history
Less than approximately 10% of reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Read more about our Overlapping Review History test.

Pass Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.1, while the average ease score for reviewers in this category is 4.3.

4.1 Product's Average Ease Score

4.3 Category's Average Ease Score


4.1
4.3


Read more about our Reviewer Ease test.


Pass Brand Repeats

Brand Repeaters

We didn't detect a substantial amount of Brand Repeaters.

Pass Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.

  • <10%
  • Admitted to receiving an incentive
We didn't detect any reviews that used language indicating they were incentivized.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.

N/A Reviewer Participation
We haven't collected sufficient data to run this test yet. more info