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Princess Girl's all-in-one Deluxe Makeup Palette with mirror
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From IQ Toys
This report was last updated 5/26/2017.
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Report Info:
Last Updated: May 26, 2017
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Note: We only analyze "reviews" and ignore one-tap "ratings".
Report Card
Fail Overall Grade
FAIL Rating Trend
FAIL Suspicious Reviewers
FAIL Reviewer Ease
FAIL Phrase Repetition
FAIL Overlapping Review History
WARN Deleted Reviews
WARN Reviewer Participation
PASS Unverified Purchases
PASS Word Count Comparison
PASS Brand Repeats
PASS Incentivized Reviews
Most Trusted Reviews
My daughter loved it. I was disappointed with how scratched ... [Go to full review]
Apr 5, 2017
100%
TRUST
TRUST
- Verified Purchaser
- Take-Back Reviewer (1 deleted Review; avg. rating: 2.0)
- Critical Reviewer (avg. rating: 3.2)
Least Trusted Reviews
Perfect play makeup set for any little girl who is ... [Go to full review]
Mar 24, 2017
0%
TRUST
TRUST
- Verified Purchaser
- Created on a high volume day
- Contains repetitive phrases (show)
- Take-Back Reviewer (33 deleted Reviews; avg. rating: 4.9)
- Overlapping Review History: reviewed 6 of 9 top products
- Overrepresented Participation (posted 22 Reviews)
- Easy Grader (avg. rating: 4.9)
Analysis Details
Fail Rating Trend
-
- 26%
- Created over 12 days
We counted 430 reviews for this product over the span of 559 days, an average of 0.8 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 5 or fewer reviews on any given day.
However, we see the following 12 days exceeding this threshold:In total, we found that 110 reviews were created on just 12 days. The reviews on these high volume days have rated this product an average of 4.9 while reviews from other days have rated this product an average of 4.0. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Fail Suspicious Reviewers
One-Hit Wonders
8 of the 430 reviewers have only reviewed this product. The One-Hit Wonders have rated this product an average of 2.5 while the reviewers who have posted more than one review have rated this product an average of 4.3. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Take-Back Reviewers
101 of the 430 reviewers have had at least one of their past reviews for another product deleted. The Take-Back Reviewers have rated this product an average of 4.8 while the reviewers who don't have any deleted reviews in their history have rated this product an average of 4.1. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Fail Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.4, while the average ease score for reviewers in this category is 4.4. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
4.4 Product's Average Ease Score
4.4 Category's Average Ease Score
Read more about our Reviewer Ease test.
Fail Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.
Common Phrases in Reviews:
Show MoreShow Less
16 reviews
9 reviews
13 reviews
12 reviews
16 reviews
8 reviews
8 reviews
18 reviews
11 reviews
13 reviews
92 of the 430 total reviews for this product use substantial repetitive phrases between them. These reviewers have rated this product an average of 4.5 while reviews without substantial repetitive phrases rated this product an average of 4.2. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Fail Overlapping Review History
Reviewers of this product have ALSO reviewed the following products:
17% also reviewed:
Calily Life Hyaluronic Acid Vitamin C Serum with... by Calily
17% also reviewed:
Calily Life Organic Retinol Cream Face and Eye... by Calily Life
16% also reviewed:
Calily Life Organic Dog and Cat Shampoo +... by Calily
16% also reviewed:
Calily Life Organic Coconut Milk Scrub with Dead... by Calily
15% also reviewed:
Calily Life Organic Tea Tree Oil Antibacterial... by Calily
14% also reviewed:
Hoont Powerful Electronic Indoor Bug Zapper –... by Hoont
14% also reviewed:
Calily Life Organic Anti-Aging Retinol Serum with... by Calily
Does not include products
from the same brand
from the same brand
117 of the 430 reviewers have substantial overlapping product review history. These reviewers have rated this product an average of 5.0 while the reviewers who have a more unique product review history rated this product an average of 4.0. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Warn Deleted Reviews
We discovered a total of 21 deleted Reviews for this product, with an average rating of 4.7. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Warn Reviewer Participation
-
- 47%
- From reviewers with an overrepresented participation
We see the following 1 participation group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 203 reviewers (or 47%) are within an overrepresented participation group. While this is more reviews from overrepresented participation groups than we'd expect to see, these reviews do not appear to have a significant impact on the overall rating.
Pass Unverified Purchases
16 of the 430 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
Pass Word Count Comparison
-
- 0%
- Have an overrepresented word count
We didn't find any review word count groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Word Count Comparison test.
Read more about our Word Count Comparison test.
Pass Brand Repeats
Brand Repeaters
2 of the 430 reviewers have reviewed other products for this brand. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.
5 of the 430 total reviews for this product admitted to receiving a free or discounted product in exchange for a review. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.