Shea Butter 100% Organic Unrefined Extra Virgin Natural Cold Pressed 4 oz Raw Shea Butter...
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From organic pure oil
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Most Trusted Reviews
We couldn't find any quality reviewsLeast Trusted Reviews
TRUST
- Unverified Purchaser
- Contains repetitive phrases (show)
- Never-Verified Reviewer
- Take-Back Reviewer (24 deleted Reviews; avg. rating: 5.0)
- Brand Repeater (9 of 20 reviews for this brand; avg rating: 5.0)
- Overlapping Review History: reviewed 6 of 9 top products
- Overrepresented Participation (posted 20 Reviews)
- Easy Grader (avg. rating: 5.0)
Analysis Details
Brand Repeaters
39 of the 39 reviewers have reviewed other products for this brand. This is an excessively large percentage of Brand Repeaters which may indicate unnatural reviews.
Brand Loyalists
31 of the 39 reviewers have reviewed multiple products but half or more of their reviews are for this brand. This is an excessively large percentage of Brand Loyalists which may indicate unnatural reviews.
Never-Verified Reviewers
30 of the 39 reviewers have never written a verified purchase review. This is an excessively large percentage of Never-Verified Reviewers which may indicate unnatural reviews.
Take-Back Reviewers
2 of the 39 reviewers have had at least one of their past reviews for another product deleted. While this is more Take-Back Reviewers than we'd expect to see, it does not appear to have a significant impact on the overall rating.
Single-Day Reviewers
19 of the 39 reviewers have written multiple reviews but posted all of them on a single day. This is an excessively large percentage of Single-Day Reviewers which may indicate unnatural reviews.
5.0 Product's Average Ease Score
4.4 Category's Average Ease Score
Read more about our Reviewer Ease test.
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- 100%
- Unverified Purchases
39 of the 39 total reviews for this product are unverified purchases. This is an excessively large percentage of unverified purchases and it may indicate unnatural reviews.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
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- 38%
- Have an overrepresented word count
In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 15 reviews (or 38%) are within an overrepresented word count group. While this is more reviews from overrepresented word count groups than we'd expect to see, these reviews do not appear to have a significant impact on the overall rating.
17 of the 39 total reviews for this product use substantial repetitive phrases between them. This is an excessively large percentage which may indicate unnatural reviews.
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74% also reviewed:
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64% also reviewed:
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23% also reviewed:
AVOCADO OIL - Cold Pressed Partially Filtered 8... by cocojojo
5% also reviewed:
Castile Soap Unscented by Natural Way Organics
39 of the 39 reviewers have substantial overlapping product review history. This is an excessively large percentage which may indicate unnatural reviews.
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- 82%
- From reviewers with an overrepresented participation
We see the following 1 participation group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 32 reviewers (or 82%) are within an overrepresented participation group. This is an excessively high number of reviewers in overrepresented participation groups.
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- 0%
- Created on high-volume days
Read more about our Rating Trend test.
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- 0%
- Admitted to receiving an incentive
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
- 0
- Reviews have been deleted
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.