The Nocturnals: The Mysterious Abductions
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From Tracey Hecht
Refresh the report to view the most up-to-date data available:
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Note: We only analyze "reviews" and ignore one-tap "ratings".
Top products in Animals with authentic reviews:
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Most Trusted Reviews
TRUST
- Verified Purchaser
- Take-Back Reviewer (1 deleted Review; avg. rating: 5.0)
- Easy Grader (avg. rating: 5.0)
Least Trusted Reviews
TRUST
- Unverified Purchaser
- Overrepresented word count (109 words)
- One-Hit Wonder
- Never-Verified Reviewer
- Overrepresented Participation (posted 1 Review)
- Easy Grader (avg. rating: 5.0)
Analysis Details
One-Hit Wonders
10 of the 52 reviewers have only reviewed this product. The One-Hit Wonders have rated this product an average of 5.0 while the reviewers who have posted more than one review have rated this product an average of 4.1. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Never-Verified Reviewers
11 of the 52 reviewers have never written a verified purchase review. The Never-Verified Reviewers have rated this product an average of 4.7 while the reviewers who have written at least one verified purchase review rated this product an average of 4.2. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Take-Back Reviewers
30 of the 52 reviewers have had at least one of their past reviews for another product deleted. The Take-Back Reviewers have rated this product an average of 3.9 while the reviewers who don't have any deleted reviews in their history have rated this product an average of 4.8. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
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- 29%
- Have an overrepresented word count
In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 15 reviews (or 29%) are within an overrepresented word count group. These reviews have rated this product an average of 3.8, while all other reviews have rated this product an average of 4.5. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
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from the same brand
25 of the 52 reviewers have substantial overlapping product review history. These reviewers have rated this product an average of 3.8 while the reviewers who have a more unique product review history rated this product an average of 4.7. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
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- 27%
- From reviewers with an overrepresented participation
We see the following 1 participation group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 14 reviewers (or 27%) are within an overrepresented participation group. These reviews have rated this product an average of 5.0, while all other reviews have rated this product an average of 4.1. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
We discovered a total of 1 deleted Review for this product, with an average rating of 4. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
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- 8%
- Created over 1 day
We counted 52 reviews for this product over the span of 311 days, an average of 0.2 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 3 or fewer reviews on any given day.
However, we see the following 1 day exceeding this threshold:In total, we found that 4 reviews were created on just 1 day. Although any days with a larger number of reviews than expected is suspicious, the discrepancy in ratings from reviews created on these high volume days and reviews created on other days isn't significant enough to rule out the possibility of it being due to random chance.
29 of the 52 total reviews for this product are unverified purchases. While this is a higher percentage of unverified purchases than we'd expect to see, the discrepancy in ratings between the unverified purchases and verified purchases isn't significant enough to rule out the possibility of it being due to random chance.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
4 of the 52 total reviews for this product admitted to receiving a free or discounted product in exchange for a review. This is more than we would expect see; the presences of at least one incentivized review indicates that there may be more, since not all reviewers will disclose that they had received an incentive to post a review.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
21 of the 52 total reviews for this product use substantial repetitive phrases between them. This is an excessively large percentage which may indicate unnatural reviews.
4.3 Product's Average Ease Score
4.4 Category's Average Ease Score
Read more about our Reviewer Ease test.
Brand Repeaters
3 of the 52 reviewers have reviewed other products for this brand. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.