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Microfibre Mattress Topper 4 Inch/10cm Supersoft Heavy Fill Single Double King SuperKing Box...
More product info
From HIGH LIVING
This report was last updated 12/25/2022.
Refresh the report to view the most up-to-date data available:
Refresh the report to view the most up-to-date data available:
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Report Info:
Note: We only analyze "reviews" and ignore one-tap "ratings".
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Report Card
Pass Overall Grade
FAIL 
Deleted Reviews
Deleted ReviewsFAIL Brand Repeats
Brand RepeatsWARN Suspicious Reviewers
Suspicious ReviewersPASS Rating Trend
Rating TrendPASS Unverified Purchases
Unverified PurchasesPASS Word Count Comparison
Word Count ComparisonPASS Phrase Repetition
Phrase RepetitionPASS Overlapping Review History
Overlapping Review HistoryPASS Reviewer Ease
Reviewer EasePASS Incentivized Reviews
Incentivized ReviewsN/A Reviewer Participation
Reviewer Participation
Most Trusted Reviews
It's extremely soft and fits perfectly on the extra deep ... [Go to full review]
Oct 13, 2022
100%
TRUST
TRUST
-
Unverified Purchaser
-
Never-Verified Reviewer -
Easy Grader (avg. rating: 5.0)
Critical Reviewer (avg. rating: 3.0)
Take-Back Reviewer (2 deleted Reviews; avg. rating: 3.5)
One-Hit Wonder
Overrepresented word count (58 words)
Least Trusted Reviews
Love this mattress topper. Nice and thick and really comfortable ... [Go to full review]
Apr 5, 2019
0%
TRUST
TRUST
-
Verified Purchaser -
Created on a high volume day -
Contains repetitive phrases (show)
Reviewer data not yet gathered.
Single-Day Reviewer (posted all reviews on Sep 9, 2017)
Brand Loyalist (4 of 7 reviews for this brand; avg rating: 5.0)
Overlapping Review History: reviewed 2 of 9 top products
Overrepresented Participation (posted 9 Reviews)
Analysis Details
Fail Deleted Reviews
Deleted Reviews
We discovered a total of 41 deleted Reviews for this product, with an average rating of 4.9. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
4.9 average rating of deleted reviews
Fail Brand Repeats
Brand Repeats
Brand Loyalists
Less than approximately 10% of reviewers have reviewed multiple products but half or more of their reviews are for this brand. This is an excessively large percentage of Brand Loyalists which may indicate unnatural reviews.
Warn Suspicious Reviewers
Suspicious Reviewers
Take-Back Reviewers
Approximately 30% of reviewers have had at least one of their past reviews for another product deleted. While this is more Take-Back Reviewers than we'd expect to see, the discrepancy in ratings between the Take-Back Reviewers and reviewers who don't have any deleted reviews in their history isn't significant enough to rule out the possibility of it being due to random chance.
Pass Rating Trend
Rating Trend
We didn't notice any signals that would indicate reviews were created unevenly over time.
Read more about our Rating Trend test.
Read more about our Rating Trend test.
Pass Unverified Purchases
Unverified Purchases
11 of the 6,158 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
Pass Word Count Comparison
Word Count Comparison
-
- ~30%
- Have an overrepresented word count
In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that approximately 30% are within an overrepresented word count group. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass Phrase Repetition
Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.
Common Phrases in Reviews:
~5% of reviews
(3.0/5)
(3.0/5)
~5% of reviews
(3.0/5)
(3.0/5)
~5% of reviews
(4.5/5)
(4.5/5)
Common Phrases in Titles:
~5% of reviews
(5.0/5)
(5.0/5)
~5% of reviews
(5.0/5)
(5.0/5)
Less than approximately 10% of reviews use substantial repetitive phrases between them. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass Overlapping Review History
Overlapping Review History
Reviewers of this product have ALSO reviewed the following products:
<10% also reviewed:
Luxury Duck Feather & Down Mattress Topper... by Highliving
<10% also reviewed:
Bed Head by Tigi Manipulator Texture Hair Styling... by TIGI Bed Head
<10% also reviewed:
HP CH564EE 301XL High Yield Original Ink... by HP
<10% also reviewed:
Freeview Set Top Box Recorder - August DVB415 -... by August
<10% also reviewed:
ANSIO Dehumidifier 500ml Pack of 10 Condensation... by ANSIO
<10% also reviewed:
Highliving Quilted Mattress Protector 30 cm (King) by Highliving
<10% also reviewed:
CSL - 8k / 4k HDMI Cable 2.1/2.0 3m - 8K @ 60Hz -... by CSL-Computer
<10% also reviewed:
Pair Of Luxury Goose Feather Pillows with 85%... by Highliving
Does not include products
from the same brand
from the same brand
Approximately 25% of reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass Reviewer Ease
Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.3, while the average ease score for reviewers in this category is 4.3.
4.3 Product's Average Ease Score
4.3 Category's Average Ease Score
Read more about our Reviewer Ease test.
Pass Incentivized Reviews
Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.
-
- <10%
- Admitted to receiving an incentive
We didn't detect any reviews that used language indicating they were incentivized.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.