Mokhado Cold-Pressed Extra Virgin Macadamia Nut Oil ( 2 x 250 ml)
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From Mokhado
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Most Trusted Reviews
TRUST
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Verified Purchaser
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Take-Back Reviewer (1 deleted Review; avg. rating: 4.0)
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Brand Repeater (2 of 295 reviews for this brand; avg rating: 5.0)
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Critical Reviewer (avg. rating: 4.3)
Least Trusted Reviews
TRUST
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Verified Purchaser
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Overrepresented word count (3 words)
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Take-Back Reviewer (2 deleted Reviews; avg. rating: 5.0)
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Overlapping Review History: reviewed 1 of 9 top products
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Overrepresented Participation (posted 15 Reviews)
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Critical Reviewer (avg. rating: 4.2)
Analysis Details

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- 37%
- Have an overrepresented word count
In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 52 reviews (or 37%) are within an overrepresented word count group. These reviews have rated this product an average of 4.9, while all other reviews have rated this product an average of 4.5. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

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- 64%
- From reviewers with an overrepresented participation
We see the following 2 participation groups with a statistically significant greater concentration than what we'd expect to see:In total, we found that 90 reviewers (or 64%) are within an overrepresented participation group. This is an excessively high number of reviewers in overrepresented participation groups.

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- 0%
- Created on high-volume days
Read more about our Rating Trend test.

9 of the 140 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.

(5.0/5)
(3.0/5)
(5.0/5)
(5.0/5)
(5.0/5)
(5.0/5)
12 of the 140 total reviews for this product use substantial repetitive phrases between them. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

One-Hit Wonders
1 of the 140 reviewers have only reviewed this product. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Never-Verified Reviewers
2 of the 140 reviewers have never written a verified purchase review. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Take-Back Reviewers
22 of the 140 reviewers have had at least one of their past reviews for another product deleted. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Single-Day Reviewers
2 of the 140 reviewers have written multiple reviews but posted all of them on a single day. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

9% also reviewed:
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4% also reviewed:
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4% also reviewed:
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3% also reviewed:
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3% also reviewed:
Biona Organic Flax Seed Oil, 250ml, Pack of 2 by Biona
25 of the 140 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

4.4 Product's Average Ease Score
4.4 Category's Average Ease Score
Read more about our Reviewer Ease test.

Brand Repeaters

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- 0%
- Admitted to receiving an incentive
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.

- 0
- Reviews have been deleted
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.