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Platinum Multivitamin
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From MuscleTech
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Report Info:
Last Updated: Jul 19, 2017
Note: While Bodybuilding.com claims 476 reviews, we counted 453 available on their site.
Note: We only analyze "reviews" and ignore one-tap "ratings".
Note: We only analyze "reviews" and ignore one-tap "ratings".
Report Card
Fail Overall Grade
FAIL
Rating Trend

FAIL
Unverified Purchases

FAIL
Brand Repeats

FAIL
Suspicious Reviewers

FAIL
Reviewer Ease

FAIL
Overlapping Review History

WARN
Deleted Reviews

PASS
Word Count Comparison

PASS
Phrase Repetition

PASS
Reviewer Participation

PASS
Sample Reviews

Most Trusted Reviews
User did not leave written text for this review. [Go to full review]
Jun 13, 2017
100%
TRUST
TRUST
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Verified Purchaser
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Single-Day Reviewer (posted all reviews on Jun 13, 2017)
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Critical Reviewer (avg. rating: 8.5)
Least Trusted Reviews
I am part of the MuscleTech sampling team. I received ... [Go to full review]
Jun 19, 2014
0%
TRUST
TRUST
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Unverified Purchaser
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Created on a high volume day
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Never-Verified Reviewer
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Take-Back Reviewer (1 deleted review; avg. rating: 10.0)
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Brand Loyalist (11 of 17 reviews for this brand; avg rating: 9.5)
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Overlapping Review History: reviewed 3 of 9 top products
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Easy Grader (avg. rating: 9.2)
Analysis Details
Fail
Rating Trend

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- 20%
- Created over 13 days
We counted 453 reviews for this product over the span of 1,191 days, an average of 0.4 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 4 or fewer reviews on any given day.
However, we see the following 13 days exceeding this threshold:In total, we found that 91 reviews were created on just 13 days. The reviews on these high volume days have rated this product an average of 9.5 while reviews from other days have rated this product an average of 9.2. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Fail
Unverified Purchases

271 of the 453 total reviews for this product are unverified purchases. The unverified purchasers have rated this product an average of 9.4 while the verified purchasers have rated this product an average of 9.1. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
Fail
Brand Repeats

Brand Repeaters
146 of the 453 reviewers have reviewed other products for this brand. While this is more Brand Repeaters than we'd expect to see, it does not appear to have a significant impact on the overall rating.
Brand Loyalists
90 of the 453 reviewers have reviewed multiple products but half or more of their reviews are for this brand. This is an excessively large percentage of Brand Loyalists which may indicate unnatural reviews.
Brand Monogamists
15 of the 453 reviewers have reviewed multiple products, but only for this brand. This is an excessively large percentage of Brand Monogamists which may indicate unnatural reviews.
Fail
Suspicious Reviewers

One-Hit Wonders
139 of the 453 reviewers have only reviewed this product. This is an excessively large percentage of One-Hit Wonders which may indicate unnatural reviews.
Never-Verified Reviewers
208 of the 453 reviewers have never written a verified purchase review. While this is more Never-Verified Reviewers than we'd expect to see, the discrepancy in ratings between the Never-Verified Reviewers and reviewers who have written at least one verified purchase review isn't significant enough to rule out the possibility of it being due to random chance.
Take-Back Reviewers
78 of the 453 reviewers have had at least one of their past reviews for another product deleted. This is an excessively large percentage of Take-Back Reviewers which may indicate unnatural reviews.
Fail
Reviewer Ease

The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 9.1, while the average ease score for reviewers in this category is 8.8. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
9.1 Product's Average Ease Score
8.8 Category's Average Ease Score
Read more about our Reviewer Ease test.
Fail
Overlapping Review History

Reviewers of this product have ALSO reviewed the following products:
23% also reviewed:
Whey Protein Plus by Six Star Pro Nutrition
14% also reviewed:
Hydroxycut Black by MuscleTech
11% also reviewed:
Protein Cookie by MuscleTech
10% also reviewed:
Whey Isolate by Six Star Pro Nutrition
8% also reviewed:
Testosterone Booster by Six Star Pro Nutrition
8% also reviewed:
Test Booster by True GRIT
7% also reviewed:
Micellar Whey Build by Fuel:One
217 of the 453 reviewers have substantial overlapping product review history. These reviewers have rated this product an average of 9.6 while the reviewers who have a more unique product review history rated this product an average of 9.0. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Warn
Deleted Reviews

We discovered a total of 11 deleted reviews for this product, with an average rating of 9.4. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Pass
Word Count Comparison

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- 0%
- Have an overrepresented word count
We didn't find any review word count groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Word Count Comparison test.
Read more about our Word Count Comparison test.
Pass
Phrase Repetition

Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.
33 of the 453 total reviews for this product use substantial repetitive phrases between them. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass
Reviewer Participation

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- 0%
- From reviewers with an overrepresented participation
We didn't find any participation groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Reviewer Participation test.
Read more about our Reviewer Participation test.
Pass
Sample Reviews

14 of the 453 total reviews for this product mentioned the word "sample" within their review. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.