10 Simple Secrets of the World's Greatest Business Communicators (Ignite Reads)
More product info
From Carmine Gallo
Refresh the report to view the most up-to-date data available:
Note: We only analyze "reviews" and ignore one-tap "ratings".
Report Card
Most Trusted Reviews
TRUST
- Verified Purchaser
- Overlapping Review History: reviewed 1 of 9 top products
- Critical Reviewer (avg. rating: 4.1)
Least Trusted Reviews
TRUST
- Unverified Purchaser
- Take-Back Reviewer (1 deleted Review; avg. rating: 4.0)
- Critical Reviewer (avg. rating: 4.1)
Analysis Details
One-Hit Wonders
5 of the 34 reviewers have only reviewed this product. While this is more One-Hit Wonders than we'd expect to see, the discrepancy in ratings between the One-Hit Wonders and reviewers who have posted more than one review isn't significant enough to rule out the possibility of it being due to random chance.
Never-Verified Reviewers
11 of the 34 reviewers have never written a verified purchase review. While this is more Never-Verified Reviewers than we'd expect to see, it does not appear to have a significant impact on the overall rating.
Take-Back Reviewers
8 of the 34 reviewers have had at least one of their past reviews for another product deleted. The Take-Back Reviewers have rated this product an average of 3.5 while the reviewers who don't have any deleted reviews in their history have rated this product an average of 4.7. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
18 of the 34 total reviews for this product are unverified purchases. While this is a higher percentage of unverified purchases than we'd expect to see, it does not appear to have a significant impact on the overall rating.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
(5.0/5)
(5.0/5)
(5.0/5)
(5.0/5)
(5.0/5)
(4.7/5)
(3.0/5)
(5.0/5)
(5.0/5)
(5.0/5)
(3.0/5)
(5.0/5)
(5.0/5)
7 of the 34 total reviews for this product use substantial repetitive phrases between them. While this is more than we'd expect to see, it does not appear to have a significant impact on the overall rating.
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- 0%
- Created on high-volume days
Read more about our Rating Trend test.
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- Have an overrepresented word count
Read more about our Word Count Comparison test.
9% also reviewed:
Capitalism and Freedom (40th Anniversary Edition) by Milton Friedman
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The Best Damn Sales Book Ever: 16 Rock-Solid... by Greshes, Warren
9% also reviewed:
The Four Obsessions of an Extraordinary... by Lencioni, Patrick M.
9% also reviewed:
The Secrets Power Negotiating: How to Gain the... by Roger Dawson
9% also reviewed:
Prisoners of Our Thoughts: Viktor Frankl's... by Alex Pattakos Ph.D
9% also reviewed:
The 7 Habits of Highly Effective People: Powerful... by Stephen R. Covey
9% also reviewed:
Fire TV Stick bundle with Echo Dot (2nd Gen) -... by Amazon
9% also reviewed:
The Power of Positive Thinking by Norman Vincent Peale
7 of the 34 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
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- 0%
- From reviewers with an overrepresented participation
Read more about our Reviewer Participation test.
4.4 Product's Average Ease Score
4.4 Category's Average Ease Score
Read more about our Reviewer Ease test.
Brand Repeaters
3 of the 34 reviewers have reviewed other products for this brand. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
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- 0%
- Admitted to receiving an incentive
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
- 0
- Reviews have been deleted
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.