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Utopia Bedding Throw Pillows Insert (Pack of 4, White) - 12 x 12 Inches Bed and Couch Pillows -...
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From Utopia Bedding
This report was last updated 10/11/2020.
Refresh the report to view the most up-to-date data available:
Refresh the report to view the most up-to-date data available:
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Report Info:
Note: While Amazon.com claims 10,117 Ratings, we counted 813 Reviews available on their site.
Note: We only analyze "reviews" and ignore one-tap "ratings".
Note: We only analyze "reviews" and ignore one-tap "ratings".
Report Card
Warn Overall Grade
FAIL
Overlapping Review History

WARN
Rating Trend

WARN
Word Count Comparison

WARN
Reviewer Participation

PASS
Unverified Purchases

PASS
Phrase Repetition

PASS
Suspicious Reviewers

PASS
Reviewer Ease

PASS
Brand Repeats

PASS
Incentivized Reviews

PASS
Deleted Reviews

Most Trusted Reviews
Super soft [Go to full review]
Aug 18, 2020
84%
TRUST
TRUST
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Verified Purchaser
-
Created on a high volume day
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Take-Back Reviewer (17 deleted Reviews; avg. rating: 5.0)
-
Easy Grader (avg. rating: 5.0)
Least Trusted Reviews
We couldn't find any low-quality reviews
Analysis Details
Fail
Overlapping Review History

Reviewers of this product have ALSO reviewed the following products:
1% also reviewed:
Top Finel Decorative Throw Pillow Covers 18x18... by Topfinel
1% also reviewed:
Echo Dot (3rd Gen) - Smart speaker with Alexa by Amazon
1% also reviewed:
AmazonBasics Light-Weight Microfiber Pillowcases... by AmazonBasics
46 of the 813 reviewers have substantial overlapping product review history. These reviewers have rated this product an average of 4.7 while the reviewers who have a more unique product review history rated this product an average of 4.4. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Warn
Rating Trend

-
- 14%
- Created over 17 days
We counted 813 reviews for this product over the span of 1,064 days, an average of 0.8 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 5 or fewer reviews on any given day.
However, we see the following 17 days exceeding this threshold:In total, we found that 111 reviews were created on just 17 days. Although any days with a larger number of reviews than expected is suspicious, these reviews do not appear to have a significant impact on the overall rating.
Warn
Word Count Comparison

-
- 30%
- Have an overrepresented word count
In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 244 reviews (or 30%) are within an overrepresented word count group. While this is more reviews from overrepresented word count groups than we'd expect to see, the discrepancy in ratings between reviews with overrepresented word groups and all other reviews isn’t significant enough to rule out the possibility of it being due to random chance.
Warn
Reviewer Participation

-
- 79%
- From reviewers with an overrepresented participation
We see the following 3 participation groups with a statistically significant greater concentration than what we'd expect to see:In total, we found that 639 reviewers (or 79%) are within an overrepresented participation group. This is an excessively high number of reviewers in overrepresented participation groups.
Pass
Unverified Purchases

4 of the 813 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
Pass
Phrase Repetition

Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.
Common Phrases in Reviews:
Show MoreShow Less
18 reviews
(4.8/5)
(4.8/5)
24 reviews
(4.1/5)
(4.1/5)
8 reviews
(4.9/5)
(4.9/5)
8 reviews
(5.0/5)
(5.0/5)
12 reviews
(4.7/5)
(4.7/5)
Common Phrases in Titles:
19 reviews
(4.7/5)
(4.7/5)
36 of the 813 total reviews for this product use substantial repetitive phrases between them. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass
Suspicious Reviewers

One-Hit Wonders
51 of the 813 reviewers have only reviewed this product. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Never-Verified Reviewers
We didn't detect a substantial amount of Never-Verified Reviewers.
Take-Back Reviewers
193 of the 813 reviewers have had at least one of their past reviews for another product deleted. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Single-Day Reviewers
22 of the 813 reviewers have written multiple reviews but posted all of them on a single day. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass
Reviewer Ease

The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.4, while the average ease score for reviewers in this category is 4.3. While this discrepancy is rather large, it is not quite large enough to rule out the possibility of it being due random chance.
4.4 Product's Average Ease Score
4.3 Category's Average Ease Score
Read more about our Reviewer Ease test.
Pass
Brand Repeats

Brand Repeaters
21 of the 813 reviewers have reviewed other products for this brand. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass
Incentivized Reviews

On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.
2 of the 813 total reviews for this product admitted to receiving a free or discounted product in exchange for a review. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
Pass
Deleted Reviews

- 0
- Reviews have been deleted
We have not discovered any deleted reviews for this product.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.