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Gorilla Grip Original Faux-Chinchilla Area Rug, 5x7 FT, Many Colors, Soft Cozy Pile Washable Kids...
More product info From Gorilla Grip

Amazon Reviews for  Gorilla Grip Original Faux-Chinchilla Area Rug, 5x7 FT, Many Colors, Soft Cozy Pile Washable Kids Carpet, Rugs for Floor, Luxury Shag Carpets for Home, Nursery, Bed and Living Room, Burgundy
Rating:
12,233 Ratings
3,044 Reviews
("Ratings" vs. "Reviews")
19% of potentially unnatural reviews removed (why?)
Adjusted:
View/Edit Adjustment
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Report Info:
Last Updated: Apr 8, 2021
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Note: While Amazon.com claims 12,233 Ratings, we counted 3,044 Reviews available on their site.
Note: We only analyze "reviews" and ignore one-tap "ratings".

Report Card

Fail Overall Grade
FAIL Rating Trend
FAIL Unverified Purchases
FAIL Suspicious Reviewers
WARN Reviewer Participation
PASS Word Count Comparison
PASS Phrase Repetition
PASS Overlapping Review History
PASS Reviewer Ease
PASS Brand Repeats
PASS Incentivized Reviews
PASS Deleted Reviews

Most Trusted Reviews

I’m throwing it away. It collects so much dirt and ... [Go to full review]
Dec 15, 2020      
100% TRUST
  • Verified Purchaser
  • Critical Reviewer (avg. rating: 4.0)


Least Trusted Reviews

1/5
Not plush and wasn't even straight edged. Cheap [Go to full review]
Oct 14, 2019      
0% TRUST
  • Unverified Purchaser
  • One-Hit Wonder
  • Never-Verified Reviewer
  • Overrepresented Participation (posted 1 Review)
  • Critical Reviewer (avg. rating: 1.0)


Analysis Details

Fail Rating Trend

  • 6%
  • Created over 14 days

We counted 3,044 reviews for this product over the span of 910 days, an average of 3.3 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 11 or fewer reviews on any given day.

However, we see the following 14 days exceeding this threshold:In total, we found that 195 reviews were created on just 14 days. The reviews on these high volume days have rated this product an average of 3.5 while reviews from other days have rated this product an average of 3.1. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

from reviews created on high volume days

from reviews created on normal volume days


3.5
3.1


Read more about our Rating Trend test.

Fail Unverified Purchases

66 of the 3,044 total reviews for this product are unverified purchases. The unverified purchasers have rated this product an average of 2.0 while the verified purchasers have rated this product an average of 3.2. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

from unverified purchasers

from verified purchases


2.0
3.2


Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.

Fail Suspicious Reviewers

One-Hit Wonders


188 of the 3,044 reviewers have only reviewed this product. The One-Hit Wonders have rated this product an average of 2.5 while the reviewers who have posted more than one review have rated this product an average of 3.2. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

from one-hit wonders

from reviewers with more than one review


2.5
3.2


Never-Verified Reviewers


15 of the 3,044 reviewers have never written a verified purchase review. The Never-Verified Reviewers have rated this product an average of 1.7 while the reviewers who have written at least one verified purchase review rated this product an average of 3.2. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

from never-verified reviewers

from reviewers with at least one verified purchase review


1.7
3.2


Take-Back Reviewers


612 of the 3,044 reviewers have had at least one of their past reviews for another product deleted. The Take-Back Reviewers have rated this product an average of 3.3 while the reviewers who don't have any deleted reviews in their history have rated this product an average of 3.1. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

from take-back reviewers

from reviewers without previously deleted reviews


3.3
3.1


Read more about our Suspicious Reviewers test.

Warn Reviewer Participation

  • 70%
  • From reviewers with an overrepresented participation

We see the following 2 participation groups with a statistically significant greater concentration than what we'd expect to see:In total, we found that 2133 reviewers (or 70%) are within an overrepresented participation group. This is an excessively high number of reviewers in overrepresented participation groups.

From reviewers with an overrepresented participation

From reviewers with a properly represented participation


3.1
3.4


Read more about our Reviewer Participation test.

Pass Word Count Comparison

  • 0%
  • Have an overrepresented word count
We didn't find any review word count groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Word Count Comparison test.

Pass Phrase Repetition
  • 0%
  • Used substantial repetitive phrases
0 of the 3,044 total reviews for this product use substantial repetitive phrases between them. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Read more about our Phrase Repetition test.

Pass Overlapping Review History
  • 0%
  • Substantial overlapping review history
0 of the 3,044 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Read more about our Overlapping Review History test.

Pass Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 3.8, while the average ease score for reviewers in this category is 4.3.

3.8 Product's Average Ease Score

4.3 Category's Average Ease Score


3.8
4.3


Read more about our Reviewer Ease test.


Pass Brand Repeats

Brand Repeaters


78 of the 3,044 reviewers have reviewed other products for this brand. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from Brand Repeaters

from Non-Repeaters


3.3
3.2


Read more about our Brand Repeats test.

Pass Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.

  • 0%
  • Admitted to receiving an incentive
We didn't detect any reviews that used language indicating they were incentivized.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.

Pass Deleted Reviews
  • 0
  • Reviews have been deleted
We have not discovered any deleted reviews for this product.

There are a few limitations to keep in mind regarding the Deleted Reviews test:
  1. We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
  2. We have no information on reviews that were never published in the first place.
  3. We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Read more about our Deleted Reviews test.