Lightning Cable, NganHing Charging Cable 5-Pack Nylon Braided Fast Charging Cord Compatible with...
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From NganHing
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Most Trusted Reviews
We couldn't find any quality reviews
Least Trusted Reviews
TRUST
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Unverified Purchaser
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Created on a high volume day
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Overrepresented word count (4 words)
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Contains repetitive phrases (
show)
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One-Hit Wonder
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Never-Verified Reviewer
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Overlapping Review History: reviewed 5 of 9 top products
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Overrepresented Participation (posted 1 Review)
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Easy Grader (avg. rating: 5.0)
Analysis Details

We discovered a total of 526 deleted Reviews for this product, with an average rating of 5. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.

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- 97%
- Created over 3 days
We counted 169 reviews for this product over the span of 33 days, an average of 5.1 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 14 or fewer reviews on any given day.
However, we see the following 3 days exceeding this threshold:In total, we found that 164 reviews were created on just 3 days. The reviews on these high volume days have rated this product an average of 5.0 while reviews from other days have rated this product an average of 2.8. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

166 of the 169 total reviews for this product are unverified purchases. The unverified purchasers have rated this product an average of 5.0 while the verified purchasers have rated this product an average of 1.3. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.

One-Hit Wonders
74 of the 169 reviewers have only reviewed this product. This is an excessively large percentage of One-Hit Wonders which may indicate unnatural reviews.
Never-Verified Reviewers
165 of the 169 reviewers have never written a verified purchase review. The Never-Verified Reviewers have rated this product an average of 5.0 while the reviewers who have written at least one verified purchase review rated this product an average of 1.3. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Single-Day Reviewers
63 of the 169 reviewers have written multiple reviews but posted all of them on a single day. This is an excessively large percentage of Single-Day Reviewers which may indicate unnatural reviews.

5.0 Product's Average Ease Score
4.3 Category's Average Ease Score
Read more about our Reviewer Ease test.

176% also reviewed:
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98% also reviewed:
Charging Cable Lightning Cable 5Pack 3ft 6ft 10ft... by Tauracle
97% also reviewed:
Bluetooth Headphone V5.0 Active Noise Cancelling... by TDYY
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76% also reviewed:
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67% also reviewed:
Lightning Cable Vidgoo 5 Pack iPhone Charger... by Vidgoo
from the same brand
165 of the 169 reviewers have substantial overlapping product review history. These reviewers have rated this product an average of 5.0 while the reviewers who have a more unique product review history rated this product an average of 1.3. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

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- 40%
- Have an overrepresented word count
In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 67 reviews (or 40%) are within an overrepresented word count group. While this is more reviews from overrepresented word count groups than we'd expect to see, these reviews do not appear to have a significant impact on the overall rating.

(5.0/5)
(5.0/5)
(5.0/5)
(5.0/5)
(5.0/5)
(5.0/5)
(5.0/5)
(5.0/5)
81 of the 169 total reviews for this product use substantial repetitive phrases between them. This is an excessively large percentage which may indicate unnatural reviews.

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- 60%
- From reviewers with an overrepresented participation
We see the following 1 participation group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 101 reviewers (or 60%) are within an overrepresented participation group. This is an excessively high number of reviewers in overrepresented participation groups.

Brand Repeaters

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- 0%
- Admitted to receiving an incentive
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.