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Hey RM community - in the spirit of full transparency, I've decided to make a public announcement...
It's been a wild adventure since launching the site 2016, however I've decided it's time for me to move on. I'm now searching for a successor to ReviewMeta. The main concern is making sure the site will stay true to its roots - helping provide transparency to an industry that's increasingly darkening.
If you know anyone who would be interested in taking over this project, let me know here. You can also read more about why I've decided to move on and what's next for me.
Notice: There are more than 10,000 reviews for this product. Unfortunately Amazon won't actually show us (or anyone) more than 10,000 reviews. We'll do our best, but this report might not be quite right since Amazon has blocked access to some of the data.
Greenies Original Dental Dog Treats, Teenie Size for Dogs 5-15 Lbs, 3 Oz Pouch (11 Treats)
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From Greenies
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Report Info:
Note: While Amazon.com claims 27,841 Ratings, we counted 8,813 Reviews available on their site.
Note: We only analyze "reviews" and ignore one-tap "ratings".
Note: We only analyze "reviews" and ignore one-tap "ratings".
Top products in Cookies, Biscuits & Snacks with authentic reviews:
Report Card
Warn Overall Grade
FAIL 
Word Count Comparison
Word Count ComparisonFAIL Phrase Repetition
Phrase RepetitionWARN Deleted Reviews
Deleted ReviewsWARN Rating Trend
Rating TrendWARN Suspicious Reviewers
Suspicious ReviewersWARN Reviewer Ease
Reviewer EaseWARN Reviewer Participation
Reviewer ParticipationPASS Unverified Purchases
Unverified PurchasesPASS Overlapping Review History
Overlapping Review HistoryPASS Brand Repeats
Brand RepeatsPASS Incentivized Reviews
Incentivized Reviews
Most Trusted Reviews
I didn’t dislike anything. My doggies love them too. [Go to full review]
Nov 3, 2020
100%
TRUST
TRUST
-
Verified Purchaser
-
Brand Repeater (2 of 36 reviews for this brand; avg rating: 5.0) -
Critical Reviewer (avg. rating: 4.1)
Least Trusted Reviews
Excellent, fast shipping, as described. [Go to full review]
Mar 2, 2016
0%
TRUST
TRUST
-
Verified Purchaser
-
Created on a high volume day -
Overrepresented word count (5 words) -
Contains repetitive phrases (
show)
-
Take-Back Reviewer (1 deleted Review; avg. rating: 5.0) -
Overrepresented Participation (posted 25 Reviews) -
Easy Grader (avg. rating: 5.0)
Analysis Details
Fail Word Count Comparison
Word Count Comparison
-
- 24%
- Have an overrepresented word count
In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 2,127 reviews (or 24%) are within an overrepresented word count group. These reviews have rated this product an average of 4.9, while all other reviews have rated this product an average of 4.7. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Fail Phrase Repetition
Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.
Common Phrases in Reviews:
Show MoreShow Less
534 reviews
(4.9/5)
(4.9/5)
386 reviews
(4.9/5)
(4.9/5)
221 reviews
(4.9/5)
(4.9/5)
133 reviews
(4.9/5)
(4.9/5)
98 reviews
(4.9/5)
(4.9/5)
407 reviews
(4.9/5)
(4.9/5)
229 reviews
(4.9/5)
(4.9/5)
127 reviews
(4.9/5)
(4.9/5)
1,294 of the 8,813 total reviews for this product use substantial repetitive phrases between them. These reviewers have rated this product an average of 4.9 while reviews without substantial repetitive phrases rated this product an average of 4.7. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Warn Deleted Reviews
Deleted Reviews
We discovered a total of 167 deleted Reviews for this product, with an average rating of 4.8. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
4.8 average rating of deleted reviews
Warn Rating Trend
Rating Trend
-
- 6%
- Created over 48 days
We counted 8,813 reviews for this product over the span of 4,756 days, an average of 1.9 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 8 or fewer reviews on any given day.
However, we see the following 48 days exceeding this threshold:In total, we found that 504 reviews were created on just 48 days. Although any days with a larger number of reviews than expected is suspicious, the discrepancy in ratings from reviews created on these high volume days and reviews created on other days isn't significant enough to rule out the possibility of it being due to random chance.
Warn Suspicious Reviewers
Suspicious Reviewers
Take-Back Reviewers
4,280 of the 8,813 reviewers have had at least one of their past reviews for another product deleted. While this is more Take-Back Reviewers than we'd expect to see, the discrepancy in ratings between the Take-Back Reviewers and reviewers who don't have any deleted reviews in their history isn't significant enough to rule out the possibility of it being due to random chance.
Warn Reviewer Ease
Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.4, while the average ease score for reviewers in this category is 4.3. While this discrepancy is rather large, it is not quite large enough to rule out the possibility of it being due random chance.
4.4 Product's Average Ease Score
4.3 Category's Average Ease Score
Read more about our Reviewer Ease test.
Warn Reviewer Participation
Reviewer Participation
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- 58%
- From reviewers with an overrepresented participation
We see the following 3 participation groups with a statistically significant greater concentration than what we'd expect to see:In total, we found that 5073 reviewers (or 58%) are within an overrepresented participation group. This is an excessively high number of reviewers in overrepresented participation groups.
Pass Unverified Purchases
Unverified Purchases
592 of the 8,813 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
Pass Overlapping Review History
Overlapping Review History
Reviewers of this product have ALSO reviewed the following products:
2% also reviewed:
Zuke's Mini Naturals Training Dog Treats... by Zuke's
2% also reviewed:
Virbac C.E.T. Enzymatic Oral Hygiene Chews for... by Virbac
2% also reviewed:
Amazon eGift Card - We Appreciate You- Hex pattern by Amazon
2% also reviewed:
Amazon.com Store Card by Synchrony Bank
2% also reviewed:
Outward Hound Hide A Rainbow Plush Dog Toy Puzzle by Outward Hound
2% also reviewed:
Milk-Bone MaroSnacks with Real Bone Marrow Dog... by Milk-Bone
2% also reviewed:
Echo Dot (2nd Generation) - Smart speaker with... by Amazon
2% also reviewed:
AmazonBasics Dog and Puppy Leak-proof 5-Layer... by Amazon Basics
2% also reviewed:
Certified Refurbished Fire TV Stick with Alexa... by Amazon Renewed
1,170 of the 8,813 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass Brand Repeats
Brand Repeats
Brand Repeaters
1,513 of the 8,813 reviewers have reviewed other products for this brand. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass Incentivized Reviews
Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.
-
- 0%
- Admitted to receiving an incentive
We didn't detect any reviews that used language indicating they were incentivized.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.