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ZAP IT! Mini Bug Zapper - Rechargeable Mosquito, Fly Killer and Bug Zapper Racket - 4,000 Volt -...
More product info From ZAP IT!

Amazon Reviews for  ZAP IT! Mini Bug Zapper - Rechargeable Mosquito, Fly Killer and Bug Zapper Racket - 4,000 Volt - USB Charging, Super-Bright LED Light to Zap in The Dark - Safe to Touch
Rating:
22,109 Ratings
("Ratings" vs. "Reviews")
0% of potentially unnatural reviews removed (why?)
Adjusted:
22,109 Ratings*




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Report Card

Pass Overall Grade
FAIL Deleted Reviews
WARN Phrase Repetition
PASS Rating Trend
PASS Unverified Purchases
PASS Word Count Comparison
PASS Suspicious Reviewers
PASS Overlapping Review History
PASS Reviewer Ease
PASS Brand Repeats
PASS Incentivized Reviews
N/A Reviewer Participation

Most Trusted Reviews

The zapper doesn’t always seem to work. I don’t know ... [Go to full review]
Feb 1, 2024      
100% TRUST
  • Verified Purchaser
  • Take-Back Reviewer (1 deleted Review; avg. rating: 5.0)
  • Easy Grader (avg. rating: 4.3)


Least Trusted Reviews

Very good product. Real upgrade from the ol Manuel fly ... [Go to full review]
Nov 21, 2016      
0% TRUST
  • Unverified Purchaser
  • Created on a high volume day
  • Overrepresented word count (13 words)
  • Overrepresented Participation (posted 18 Reviews)
  • Easy Grader (avg. rating: 4.9)


Analysis Details

Fail Deleted Reviews

We discovered a total of 446 deleted Reviews for this product, with an average rating of 4.6. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.

There are a few limitations to keep in mind regarding the Deleted Reviews test:
  1. We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
  2. We have no information on reviews that were never published in the first place.
  3. We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Read more about our Deleted Reviews test.

4.6 average rating of deleted reviews

4.6


Show distribution of deleted reviews

Warn Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.

Common Phrases in Titles:
~50% of reviews
(5.0/5)
~22% of reviews
(4.0/5)
~17% of reviews
(3.0/5)
~11% of reviews
(1.0/5)
~100% of reviews
(4.0/5)
Show MoreShow Less


Approximately 50% of reviews use substantial repetitive phrases between them. This is an excessively large percentage which may indicate unnatural reviews.

from reviews with substantial repetitive phrases

from reviews without substantial repetitive phrases


4.1
3.9


Read more about our Phrase Repetition test.

Pass Rating Trend
  • <10%
  • Created on high-volume days
We didn't notice any signals that would indicate reviews were created unevenly over time.
Read more about our Rating Trend test.

Pass Unverified Purchases

735 of the 22,109 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from unverified purchasers

from verified purchases


N/A
4.0


Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.

Pass Word Count Comparison

  • <10%
  • Have an overrepresented word count
We didn't find any review word count groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Word Count Comparison test.

Pass Suspicious Reviewers

One-Hit Wonders

We didn't detect a substantial amount of One Hit Wonders.

Never-Verified Reviewers

We didn't detect a substantial amount of Never-Verified Reviewers.

Take-Back Reviewers


Approximately 20% of reviewers have had at least one of their past reviews for another product deleted. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from take-back reviewers

from reviewers without previously deleted reviews


4.3
3.9


Single-Day Reviewers

We didn't detect a substantial amount of Single-Day Reviewers.

Pass Overlapping Review History
  • <10%
  • Substantial overlapping review history
Less than approximately 10% of reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Read more about our Overlapping Review History test.

Pass Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.2, while the average ease score for reviewers in this category is 4.3.

4.2 Product's Average Ease Score

4.3 Category's Average Ease Score


4.2
4.3


Read more about our Reviewer Ease test.


Pass Brand Repeats

Brand Repeaters

We didn't detect a substantial amount of Brand Repeaters.

Pass Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.

  • <10%
  • Admitted to receiving an incentive
We didn't detect any reviews that used language indicating they were incentivized.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.

N/A Reviewer Participation
We haven't collected sufficient data to run this test yet. more info