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Test Product - Not for retail sale From Amazon Report Feedback

Pass Reviews likely natural*

Original:

108,106 Reviews

Adjusted:

88,647 Reviews

Rank in: Speakers
57%
60%

How is this calculated
Report Last Updated: Apr 14, 2018
Update Available

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Report Card

Click a test to jump to details

FAIL Deleted Reviews
FAIL Brand Repeats
FAIL Suspicious Reviewers
WARN Rating Trend
PASS Unverified Purchases
PASS Word Count Comparison
PASS Phrase Repetition
PASS Overlapping Review History
PASS Reviewer Ease
PASS Incentivized Reviews
N/A Reviewer Participation
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Most Trusted Reviews

This is a TERRIBLE PRODUCT!!!! I purchased this to operate ... [Go to full review]
Nov 18, 2017      
100% TRUST
  • Verified Purchaser
  • Critical Reviewer (avg. rating: 2.3)


Least Trusted Reviews

Easy to set up and pair with blue tooth speaker ... [Go to full review]
Jul 26, 2017      
0% TRUST
  • Verified Purchaser
  • Created on a high volume day
  • Overrepresented word count (12 words)
  • Contains repetitive phrases (show)
  • Single-Day Reviewer (posted all reviews on Jul 26, 2017)
  • Overrepresented Participation (posted 7 reviews)
  • Critical Reviewer (avg. rating: 3.9)


Analysis Details


Fail Deleted Reviews

We discovered a total of 1,162 deleted reviews for this product, with an average rating of 4.2. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.

4.2 average rating of deleted reviews

4.2



Read more about our Deleted Reviews test.

Fail Brand Repeats

Brand Monogamists


Less than approximately 10% of reviewers have reviewed multiple products, but only for this brand. This is an excessively large percentage of Brand Monogamists which may indicate unnatural reviews.

from Brand Monogamists

from Non-Monogamists


5.0
4.1


Read more about our Brand Repeats test.

Fail Suspicious Reviewers

One-Hit Wonders


Approximately 20% of reviewers have only reviewed this product. While this is more One-Hit Wonders than we'd expect to see, it does not appear to have a significant impact on the overall rating.

from one-hit wonders

from reviewers with more than one review


3.6
4.2


Take-Back Reviewers


Approximately 15% of reviewers have had at least one of their past reviews for another product deleted. This is an excessively large percentage of Take-Back Reviewers which may indicate unnatural reviews.

from take-back reviewers

from reviewers without previously deleted reviews


4.6
4.0


Read more about our Suspicious Reviewers test.

Warn Rating Trend
It appears that several reviews were created during just a short period of time.
Read more about our Rating Trend test.

Pass Unverified Purchases

2,388 of the 108,106 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from unverified purchasers

from verified purchases


N/A
4.1


Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.

Pass Word Count Comparison

  • <10%
  • Have an overrepresented word count
We didn't find any review word count groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Word Count Comparison test.

Pass Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.

Common Phrases in Reviews:
~4% of reviews
~6% of reviews
~4% of reviews
~6% of reviews
~4% of reviews
~4% of reviews
~6% of reviews
~4% of reviews
Show MoreShow Less


Less than approximately 10% of reviews use substantial repetitive phrases between them. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from reviews with substantial repetitive phrases

from reviews without substantial repetitive phrases


5.0
4.1


Read more about our Phrase Repetition test.

Pass Overlapping Review History
Reviewers of this product have ALSO reviewed the following products:

Does not include products
from the same brand


Approximately 15% of reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from reviewers with substantial overlapping history

from reviewers without a substantial overlapping history


4.3
4.1


Read more about our Overlapping Review History test.

Pass Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.2, while the average ease score for reviewers in this category is 4.2.

4.2 Product's Average Ease Score

4.2 Category's Average Ease Score


4.2
4.2


Read more about our Reviewer Ease test.


Pass Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.


Less than approximately 10% of reviews admitted to receiving a free or discounted product in exchange for a review. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from incentivized reviews

from non-incentivized reviews


5.0
4.1


Read more about our Incentivized Reviews test, or check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.

N/A Reviewer Participation
We haven't collected sufficient data to run this test yet. See more