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Baebody Retinol Moisturizer Cream for Face and Eye Area - With Retinol, Jojoba Oil, Vitamin E.... From Baebody Report Feedback

Fail Unnatural reviews detected

Original:

3,435 Reviews

Adjusted:

2,229 Reviews

Rank in: Acids & Peels
70%
68%

View/Edit Adjustment
How is this calculated
Report Last Updated: Sep 17, 2018
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Report Card

Click a test to jump to details

FAIL Deleted Reviews
FAIL Rating Trend
FAIL Brand Repeats
FAIL Suspicious Reviewers
FAIL Phrase Repetition
WARN Reviewer Participation
PASS Unverified Purchases
PASS Word Count Comparison
PASS Overlapping Review History
PASS Reviewer Ease
PASS Incentivized Reviews
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Most Trusted Reviews

I haven’t noticed any difference after using it for 3weeks. ... [Go to full review]
Aug 30, 2018      
100% TRUST
  • Unverified Purchaser
  • Overlapping Review History: reviewed 1 of 9 top products
  • Critical Reviewer (avg. rating: 3.0)


Least Trusted Reviews

This moisturizer is terrific. I can feel it tightening my ... [Go to full review]
Dec 10, 2017      
0% TRUST
  • Verified Purchaser
  • Created on a high volume day
  • Take-Back Reviewer (1 deleted review; avg. rating: 5.0)
  • Brand Loyalist (2 of 4 reviews for this brand; avg rating: 5.0)
  • Overrepresented Participation (posted 4 reviews)
  • Easy Grader (avg. rating: 5.0)


Analysis Details


Fail Deleted Reviews

We discovered a total of 1,259 deleted reviews for this product, with an average rating of 4.8. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.

There are a few limitations to keep in mind regarding the Deleted Reviews test:
  1. We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
  2. We have no information on reviews that were never published in the first place.
  3. We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Read more about the Deleted Reviews test here.

4.8 average rating of deleted reviews

4.8


Show distribution of deleted reviews

Fail Rating Trend

  • 26%
  • Created over 21 days

We counted 3,435 reviews for this product over the span of 834 days, an average of 4.1 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 12 or fewer reviews on any given day.

However, we see the following 21 days exceeding this threshold:In total, we found that 903 reviews were created on just 21 days. The reviews on these high volume days have rated this product an average of 4.7 while reviews from other days have rated this product an average of 4.2. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

from reviews created on high volume days

from reviews created on normal volume days


4.7
4.2


Read more about our Rating Trend test.

Fail Brand Repeats

Brand Repeaters


861 of the 3,435 reviewers have reviewed other products for this brand. While this is more Brand Repeaters than we'd expect to see, the discrepancy in ratings between the Brand Repeaters and non-repeaters isn't significant enough to rule out the possibility of it being due to random chance.

from Brand Repeaters

from Non-Repeaters


4.5
4.3


Brand Loyalists


162 of the 3,435 reviewers have reviewed multiple products but half or more of their reviews are for this brand. This is an excessively large percentage of Brand Loyalists which may indicate unnatural reviews.

from Brand Loyalists

from Non-Loyalists


4.7
4.3


Read more about our Brand Repeats test.

Fail Suspicious Reviewers

Take-Back Reviewers


582 of the 3,435 reviewers have had at least one of their past reviews for another product deleted. The Take-Back Reviewers have rated this product an average of 4.4 while the reviewers who don't have any deleted reviews in their history have rated this product an average of 4.3. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

from take-back reviewers

from reviewers without previously deleted reviews


4.4
4.3


Read more about our Suspicious Reviewers test.

Fail Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.

Common Phrases in Reviews:
67 reviews
(4.8/5)
76 reviews
(4.4/5)


63 of the 3,435 total reviews for this product use substantial repetitive phrases between them. These reviewers have rated this product an average of 4.6 while reviews without substantial repetitive phrases rated this product an average of 4.3. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

from reviews with substantial repetitive phrases

from reviews without substantial repetitive phrases


4.6
4.3


Read more about our Phrase Repetition test.

Warn Reviewer Participation

  • 66%
  • From reviewers with an overrepresented participation

We see the following 2 participation groups with a statistically significant greater concentration than what we'd expect to see:In total, we found that 2260 reviewers (or 66%) are within an overrepresented participation group. This is an excessively high number of reviewers in overrepresented participation groups.

From reviewers with an overrepresented participation

From reviewers with a properly represented participation


4.3
4.3


Read more about our Reviewer Participation test.

Pass Unverified Purchases

843 of the 3,435 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from unverified purchasers

from verified purchases


4.4
4.3


Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.

Pass Word Count Comparison

  • 0%
  • Have an overrepresented word count
We didn't find any review word count groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Word Count Comparison test.

Pass Overlapping Review History
Reviewers of this product have ALSO reviewed the following products:



307 of the 3,435 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from reviewers with substantial overlapping history

from reviewers without a substantial overlapping history


4.4
4.3


Read more about our Overlapping Review History test.

Pass Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.3, while the average ease score for reviewers in this category is 4.3.

4.3 Product's Average Ease Score

4.3 Category's Average Ease Score


4.3
4.3


Read more about our Reviewer Ease test.


Pass Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.


26 of the 3,435 total reviews for this product admitted to receiving a free or discounted product in exchange for a review. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from incentivized reviews

from non-incentivized reviews


4.6
4.3


Read more about our Incentivized Reviews test, or check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.


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