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Fail Unnatural reviews detected

Original:

10 Reviews

Adjusted:

2 Reviews

Rank in: Uncategorized
28%
36%

View/Edit Adjustment
How is this calculated
Report Last Updated: Jun 8, 2017
Update Available
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Report Card

Click a test to jump to details

FAIL Suspicious Reviewers
WARN Unverified Purchases
WARN Phrase Repetition
PASS Rating Trend
PASS Word Count Comparison
PASS Overlapping Review History
PASS Reviewer Participation
PASS Reviewer Ease
PASS Brand Repeats
PASS Incentivized Reviews
PASS Deleted Reviews
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Most Trusted Reviews

We couldn't find any quality reviews

Least Trusted Reviews

Wonderful so far, holding out that last star for candle ... [Go to full review]
Feb 11, 2016      
0% TRUST
  • Unverified Purchaser
  • Contains repetitive phrases (show)
  • One-Hit Wonder
  • Never-Verified Reviewer
  • Critical Reviewer (avg. rating: 4.0)


Analysis Details


Fail Suspicious Reviewers

One-Hit Wonders


3 of the 10 reviewers have only reviewed this product. This is an excessively large percentage of One-Hit Wonders which may indicate unnatural reviews.

from one-hit wonders

from reviewers with more than one review


2.7
4.1


Never-Verified Reviewers


3 of the 10 reviewers have never written a verified purchase review. While this is more Never-Verified Reviewers than we'd expect to see, it does not appear to have a significant impact on the overall rating.

from never-verified reviewers

from reviewers with at least one verified purchase review


2.7
4.1


Take-Back Reviewers


1 of the 10 reviewers has had at least one of their past reviews for another product deleted. This is an excessively large percentage of Take-Back Reviewers which may indicate unnatural reviews.

from take-back reviewers

from reviewers without previously deleted reviews


4.0
3.7


Read more about our Suspicious Reviewers test.

Warn Unverified Purchases

10 of the 10 total reviews for this product are unverified purchases. This is an excessively large percentage of unverified purchases and it may indicate unnatural reviews.

from unverified purchasers

from verified purchases


3.7
N/A


Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.

Warn Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.

Common Phrases in Reviews:


2 of the 10 total reviews for this product use substantial repetitive phrases between them. While this is more than we'd expect to see, the discrepancy in ratings between the these reviews and reviews without substantial repetitive phrases isn't significant enough to rule out the possibility of it being due to random chance.

from reviews with substantial repetitive phrases

from reviews without substantial repetitive phrases


4.5
3.5


Read more about our Phrase Repetition test.

Pass Rating Trend

  • 0%
  • Created on high-volume days
We counted 10 reviews for this product over the span of 299 days, an average of 0.0 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 2 or fewer reviews on any given day. We didn't find any days exceeding this threshold.
Read more about our Rating Trend test.

Pass Word Count Comparison

  • 0%
  • Have an overrepresented word count
We didn't find any review word count groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Word Count Comparison test.

Pass Overlapping Review History
  • 0%
  • Substantial overlapping review history
0 of the 10 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Read more about our Overlapping Review History test.

Pass Reviewer Participation

  • 0%
  • From reviewers with an overrepresented participation
We didn't find any participation groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Reviewer Participation test.

Pass Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 3.5, while the average ease score for reviewers in this category is 4.2.

3.5 Product's Average Ease Score

4.2 Category's Average Ease Score


3.5
4.2


Read more about our Reviewer Ease test.


Pass Brand Repeats

Brand Repeaters

We didn't detect a substantial amount of Brand Repeaters.

Pass Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.

  • 0%
  • Admitted to receiving an incentive
We didn't detect any reviews that used language indicating they were incentivized.
Read more about our Incentivized Reviews test, or check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.

Pass Deleted Reviews
  • 0
  • Reviews have been deleted
We have not discovered any deleted reviews for this product.

There are a few limitations to keep in mind regarding the Deleted Reviews test:
  1. We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
  2. We have no information on reviews that were never published in the first place.
  3. We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Read more about the Deleted Reviews test here.


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