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Swingline High Heel Stapler From Swingline Report Feedback

Pass Reviews appear natural

Original:

109 Reviews

Adjusted:

101 Reviews

46%
49%

View/Edit Adjustment
How is this calculated
Report Last Updated: Sep 13, 2018
Show Report History
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Report Card

Click a test to jump to details

FAIL Suspicious Reviewers
WARN Deleted Reviews
WARN Reviewer Participation
PASS Rating Trend
PASS Unverified Purchases
PASS Word Count Comparison
PASS Phrase Repetition
PASS Overlapping Review History
PASS Reviewer Ease
PASS Brand Repeats
PASS Incentivized Reviews
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Most Trusted Reviews

Super heavy. Not as retro looking (like the pic) but ... [Go to full review]
Oct 11, 2017      
100% TRUST
  • Verified Purchaser
  • Take-Back Reviewer (2 deleted reviews; avg. rating: 4.0)
  • Critical Reviewer (avg. rating: 3.9)


Least Trusted Reviews

Swing line is the best! [Go to full review]
May 11, 2017      
0% TRUST
  • Verified Purchaser
  • One-Hit Wonder
  • Easy Grader (avg. rating: 5.0)


Analysis Details


Fail Suspicious Reviewers

One-Hit Wonders


5 of the 109 reviewers have only reviewed this product. The One-Hit Wonders have rated this product an average of 2.6 while the reviewers who have posted more than one review have rated this product an average of 4.6. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

from one-hit wonders

from reviewers with more than one review


2.6
4.6


Take-Back Reviewers


37 of the 109 reviewers have had at least one of their past reviews for another product deleted. This is an excessively large percentage of Take-Back Reviewers which may indicate unnatural reviews.

from take-back reviewers

from reviewers without previously deleted reviews


4.6
4.5


Read more about our Suspicious Reviewers test.

Warn Deleted Reviews

We discovered a total of 1 deleted review for this product, with an average rating of 5. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.

There are a few limitations to keep in mind regarding the Deleted Reviews test:
  1. We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
  2. We have no information on reviews that were never published in the first place.
  3. We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Read more about the Deleted Reviews test here.

5.0 average rating of deleted reviews

5.0


Show distribution of deleted reviews

Warn Reviewer Participation

  • 32%
  • From reviewers with an overrepresented participation

We see the following 1 participation group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 35 reviewers (or 32%) are within an overrepresented participation group. While this is more reviews from overrepresented participation groups than we'd expect to see, the discrepancy in ratings between reviewers in an overrepresented participation groups and all other reviewers isn’t significant enough to rule out the possibility of it being due to random chance.

From reviewers with an overrepresented participation

From reviewers with a properly represented participation


4.7
4.4


Read more about our Reviewer Participation test.

Pass Rating Trend

  • 3%
  • Created over 1 day

We counted 109 reviews for this product over the span of 937 days, an average of 0.1 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 2 or fewer reviews on any given day.

However, we see the following 1 day exceeding this threshold:In total, we found that 3 reviews were created on just 1 day. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from reviews created on high volume days

from reviews created on normal volume days


5.0
4.5


Read more about our Rating Trend test.

Pass Unverified Purchases

9 of the 109 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from unverified purchasers

from verified purchases


4.9
4.5


Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.

Pass Word Count Comparison

  • 0%
  • Have an overrepresented word count
We didn't find any review word count groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Word Count Comparison test.

Pass Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.

Common Phrases in Reviews:
3 reviews
(5.0/5)
3 reviews
(4.7/5)
2 reviews
(4.5/5)
4 reviews
(4.5/5)
2 reviews
(5.0/5)
2 reviews
(3.0/5)
2 reviews
(4.5/5)
Show MoreShow Less
Common Phrases in Titles:
2 reviews
(5.0/5)
4 reviews
(5.0/5)
2 reviews
(4.5/5)
2 reviews
(4.0/5)
Show MoreShow Less


11 of the 109 total reviews for this product use substantial repetitive phrases between them. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from reviews with substantial repetitive phrases

from reviews without substantial repetitive phrases


4.8
4.5


Read more about our Phrase Repetition test.

Pass Overlapping Review History
Reviewers of this product have ALSO reviewed the following products:

10% also reviewed:
TC SOLID CHMBRY by

Does not include products
from the same brand


18 of the 109 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from reviewers with substantial overlapping history

from reviewers without a substantial overlapping history


4.8
4.5


Read more about our Overlapping Review History test.

Pass Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.2, while the average ease score for reviewers in this category is 4.3.

4.2 Product's Average Ease Score

4.3 Category's Average Ease Score


4.2
4.3


Read more about our Reviewer Ease test.


Pass Brand Repeats

Brand Repeaters

We didn't detect a substantial amount of Brand Repeaters.

Pass Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.

  • 0%
  • Admitted to receiving an incentive
We didn't detect any reviews that used language indicating they were incentivized.
Read more about our Incentivized Reviews test, or check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.


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