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Rough, Damaged Cuticle Care & Repair (Anti Aging) - Intensive Moisturizer & Treatment Cream w Argan...
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From Vi-Tae®
This report was last updated 6/23/2017.
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Report Info:
Last Updated: Jun 23, 2017
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Note: We only analyze "reviews" and ignore one-tap "ratings".
Report Card
Pass Overall Grade
FAIL Deleted Reviews
FAIL Rating Trend
FAIL Suspicious Reviewers
WARN Incentivized Reviews
WARN Phrase Repetition
PASS Unverified Purchases
PASS Word Count Comparison
PASS Overlapping Review History
PASS Reviewer Participation
PASS Reviewer Ease
PASS Brand Repeats
Most Trusted Reviews
It totally absorbs into my skin and doesn't leave any ... [Go to full review]
Jun 23, 2016
100%
TRUST
TRUST
- Verified Purchaser
- Take-Back Reviewer (1 deleted Review; avg. rating: 5.0)
- Easy Grader (avg. rating: 5.0)
Least Trusted Reviews
I have been using this lotion for about 2 weeks ... [Go to full review]
Jan 14, 2016 1 of 1 found this helpful.
0%
TRUST
TRUST
- Unverified Purchaser
- Created on a high volume day
- Admitted to receiving an incentive
- Contains repetitive phrases (show)
- Take-Back Reviewer (76 deleted Reviews; avg. rating: 4.0)
- Overlapping Review History: reviewed 2 of 9 top products
- Critical Reviewer (avg. rating: 4.1)
Analysis Details
Fail Deleted Reviews
We discovered a total of 40 deleted Reviews for this product, with an average rating of 4.9. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Fail Rating Trend
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- 10%
- Created over 2 days
We counted 80 reviews for this product over the span of 535 days, an average of 0.1 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 3 or fewer reviews on any given day.
However, we see the following 2 days exceeding this threshold:In total, we found that 8 reviews were created on just 2 days. The reviews on these high volume days have rated this product an average of 3.6 while reviews from other days have rated this product an average of 4.4. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Fail Suspicious Reviewers
Take-Back Reviewers
23 of the 80 reviewers have had at least one of their past reviews for another product deleted. This is an excessively large percentage of Take-Back Reviewers which may indicate unnatural reviews.
Single-Day Reviewers
2 of the 80 reviewers have written multiple reviews but posted all of them on a single day. The Single-Day reviewers have rated this product an average of 1.0 while all other reviewers rated this product an average of 4.5. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Warn Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.
17 of the 80 total reviews for this product admitted to receiving a free or discounted product in exchange for a review. While we could not find a statistically significant difference between the average rating of incentivized reviews and non-incentivized reviews, the presences of at least one incentivized review indicates that there may be more, since not all reviewers will disclose that they had received an incentive to post a review.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
Warn Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.
16 of the 80 total reviews for this product use substantial repetitive phrases between them. While this is more than we'd expect to see, the discrepancy in ratings between the these reviews and reviews without substantial repetitive phrases isn't significant enough to rule out the possibility of it being due to random chance.
Pass Unverified Purchases
25 of the 80 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
Pass Word Count Comparison
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- 0%
- Have an overrepresented word count
We didn't find any review word count groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Word Count Comparison test.
Read more about our Word Count Comparison test.
Pass Overlapping Review History
Reviewers of this product have ALSO reviewed the following products:
6% also reviewed:
Majestic Pure Vitamin C Serum 20% 4 Oz - Premium... by
5% also reviewed:
artnaturals USDA Certified Organic Jojoba Oil -... by Artnaturals
5% also reviewed:
Solar String Lights,Solarmks Outdoor String... by Solarmks
5% also reviewed:
Eye Wrinkle Cream By Derma-nu – Anti Aging Eye... by Derma-nu Miracle Skin Remedies
4% also reviewed:
HSI PROFESSIONAL #1 CERAMIC TOURMALINE IONIC FLAT... by HSI PROFESSIONAL
4% also reviewed:
BEST RATED Baby Foot Peel Pedicure Mask by Grace... by Grace & Stella Co.
20 of the 80 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass Reviewer Participation
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- 0%
- From reviewers with an overrepresented participation
We didn't find any participation groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Reviewer Participation test.
Read more about our Reviewer Participation test.
Pass Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.3, while the average ease score for reviewers in this category is 4.2. While this discrepancy is rather large, it is not quite large enough to rule out the possibility of it being due random chance.
4.3 Product's Average Ease Score
4.2 Category's Average Ease Score
Read more about our Reviewer Ease test.
Pass Brand Repeats
Brand Repeaters
6 of the 80 reviewers have reviewed other products for this brand. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.