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TP-LINK HS100 Smart Plug, Turn On/Off Your Electronics from Anywhere, Remote Control for your Lamp,... From TP-LINK Report Feedback

Brigade Warning!:
Our algorithm has detected a large amount of suspicious negative reviews. Learn more about Review Brigades.
Fail Unnatural reviews likely*

Original:

13,756 Reviews

Adjusted:

8,804 Reviews

Rank in: Wall Switches
64%
52%

How is this calculated
Report Last Updated: Jan 6, 2018
Update Available

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Report Card

Click a test to jump to details

FAIL Deleted Reviews
FAIL Suspicious Reviewers
FAIL Word Count Comparison
FAIL Phrase Repetition
FAIL Overlapping Review History
PASS Rating Trend
PASS Unverified Purchases
PASS Reviewer Ease
PASS Brand Repeats
PASS Skewed Helpfulness
PASS Incentivized Reviews
N/A Reviewer Participation
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Most Trusted Reviews

So far, so good! I purchased this during the $5 ... [Go to full review]
Nov 28, 2017      
100% TRUST
  • Unverified Purchaser
  • One-Hit Wonder
  • Never-Verified Reviewer
  • Critical Reviewer (avg. rating: 4.0)


Least Trusted Reviews

Easy setup and it works great with Alexa [Go to full review]
Jul 19, 2017      
0% TRUST
  • Verified Purchaser
  • Created on a high volume day
  • Contains repetitive phrases (show)
  • Single-Day Reviewer (posted all reviews on Jul 19, 2017)
  • Take-Back Reviewer (1 deleted review; avg. rating: 5.0)
  • Easy Grader (avg. rating: 5.0)


Analysis Details


Fail Deleted Reviews

We discovered a total of 319 deleted reviews for this product, with an average rating of 4.2. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.

4.2 average rating of deleted reviews

4.2



Read more about our Deleted Reviews test.

Fail Suspicious Reviewers

Take-Back Reviewers


Approximately 15% of reviewers have had at least one of their past reviews for another product deleted. The Take-Back Reviewers have rated this product an average of 4.8 while the reviewers who don't have any deleted reviews in their history have rated this product an average of 3.8. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

from take-back reviewers

from reviewers without previously deleted reviews


4.8
3.8


Single-Day Reviewers


Less than approximately 10% of reviewers have written multiple reviews but posted all of them on a single day. The Single-Day reviewers have rated this product an average of 3.0 while all other reviewers rated this product an average of 4.1. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

from single-day reviewers

from non-single-day reviewers


3.0
4.1


Read more about our Suspicious Reviewers test.

Fail Word Count Comparison

  • ~35%
  • Have an overrepresented word count

In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that approximately 35% are within an overrepresented word count group. These reviews have rated this product an average of 4.4, while all other reviews have rated this product an average of 3.7. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

from reviews with an overrepresented word count

from reviews with a properly represented word count


4.4
3.7


Read more about our Word Count Comparison test.

Fail Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.

Common Phrases in Reviews:
~10% of reviews
~4% of reviews
~6% of reviews
~4% of reviews
~4% of reviews
~4% of reviews
~4% of reviews
~6% of reviews
~4% of reviews
~6% of reviews
Show MoreShow Less
Common Phrases in Titles:
~4% of reviews
~4% of reviews
~6% of reviews


Approximately 20% of reviews use substantial repetitive phrases between them. These reviewers have rated this product an average of 4.8 while reviews without substantial repetitive phrases rated this product an average of 3.8. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

from reviews with substantial repetitive phrases

from reviews without substantial repetitive phrases


4.8
3.8


Read more about our Phrase Repetition test.

Fail Overlapping Review History

<10% also reviewed:
Fire by Amazon

<10% also reviewed:
Amazon Fire TV Stick by

Does not include products
from the same brand


Approximately 25% of reviewers have substantial overlapping product review history. These reviewers have rated this product an average of 4.5 while the reviewers who have a more unique product review history rated this product an average of 3.8. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

from reviewers with substantial overlapping history

from reviewers without a substantial overlapping history


4.5
3.8


Read more about our Overlapping Review History test.

Pass Rating Trend
  • <10%
  • Created on high-volume days
We didn't notice any signals that would indicate reviews were created unevenly over time.
Read more about our Rating Trend test.

Pass Unverified Purchases

2,014 of the 13,756 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from unverified purchasers

from verified purchases


3.3
4.1


Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.

Pass Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.1, while the average ease score for reviewers in this category is 4.2.

4.1 Product's Average Ease Score

4.2 Category's Average Ease Score


4.1
4.2


Read more about our Reviewer Ease test.


Pass Brand Repeats

Brand Repeaters


Less than approximately 10% of reviewers have reviewed other products for this brand. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

from Brand Repeaters

from Non-Repeaters


4.0
4.0


Read more about our Brand Repeats test.

Pass Skewed Helpfulness
We examined the average net helpfulness score of negative reviews against the average net helpfulness score of positive reviews. The net helpfulness score is the number of times a review has been marked as helpful minus the number of times a review has been marked as unhelpful. We could not find any statistically significant difference in average net helpfulness score between the negative reviews and positive reviews.

123.3 average net helpfulness for positive reviews

0.0 average net helpfulness for negative reviews


Read more about our Skewed Helpfulness test.


Pass Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.

  • <10%
  • Admitted to receiving an incentive
We didn't detect any reviews that used language indicating they were incentivized.
Read more about our Incentivized Reviews test, or check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.

N/A Reviewer Participation
We haven't collected sufficient data to run this test yet. See more