American Greetings Birthday Card (Simple Pleasures)
More product info
From American Greetings
Refresh the report to view the most up-to-date data available:
Note: We only analyze "reviews" and ignore one-tap "ratings".
Report Card
Most Trusted Reviews
TRUST
- Unverified Purchaser
- Easy Grader (avg. rating: 4.8)
Least Trusted Reviews
TRUST
- Verified Purchaser
- Created on a high volume day
- Contains repetitive phrases (show)
- Take-Back Reviewer (295 deleted Reviews; avg. rating: 4.5)
- Brand Repeater (20 of 2156 reviews for this brand; avg rating: 4.6)
- Overlapping Review History: reviewed 4 of 9 top products
- Easy Grader (avg. rating: 4.5)
Analysis Details
We discovered a total of 5 deleted Reviews for this product, with an average rating of 4.8. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Brand Repeaters
23 of the 30 reviewers have reviewed other products for this brand. This is an excessively large percentage of Brand Repeaters which may indicate unnatural reviews.
Take-Back Reviewers
26 of the 30 reviewers have had at least one of their past reviews for another product deleted. The Take-Back Reviewers have rated this product an average of 4.7 while the reviewers who don't have any deleted reviews in their history have rated this product an average of 2.8. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
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- 23%
- Created over 3 days
We counted 30 reviews for this product over the span of 1,356 days, an average of 0.0 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 1 or fewer reviews on any given day.
However, we see the following 3 days exceeding this threshold:In total, we found that 7 reviews were created on just 3 days. This is an excessively high number of reviews submitted on these high volume days.
(4.3/5)
(4.5/5)
(4.7/5)
(5.0/5)
(5.0/5)
(4.5/5)
(5.0/5)
(4.3/5)
(4.5/5)
(4.5/5)
(5.0/5)
(4.0/5)
(4.4/5)
27 of the 30 total reviews for this product use substantial repetitive phrases between them. This is an excessively large percentage which may indicate unnatural reviews.
100% also reviewed:
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18 of the 30 reviewers have substantial overlapping product review history. While this is more than we'd expect to see, the discrepancy in ratings between these reviewers and reviewers who have a more unique product review history isn't significant enough to rule out the possibility of it being due to random chance.
1 of the 30 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
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- 0%
- Have an overrepresented word count
Read more about our Word Count Comparison test.
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- 0%
- From reviewers with an overrepresented participation
Read more about our Reviewer Participation test.
4.3 Product's Average Ease Score
4.4 Category's Average Ease Score
Read more about our Reviewer Ease test.
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- 0%
- Admitted to receiving an incentive
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.