Take-Back Reviewers

• 
• 51%
• have previously deleted reviews

2,965 of the 5,767 reviewers have had at least one of their past reviews for another product deleted. The Take-Back Reviewers have rated this product an average of 4.5 while the reviewers who don't have any deleted reviews in their history have rated this product an average of 4.3. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

Read more about our Suspicious Reviewers test.

Brand Repeaters

• 
• 33%
• Reviewed other products from this brand

1,923 of the 5,767 reviewers have reviewed other products for this brand. While this is more Brand Repeaters than we'd expect to see, the discrepancy in ratings between the Brand Repeaters and non-repeaters isn't significant enough to rule out the possibility of it being due to random chance.

Brand Loyalists

• 
• 2%
• Reviewed mostly products from this brand

120 of the 5,767 reviewers have reviewed multiple products but half or more of their reviews are for this brand. While this is more Brand Loyalists than we'd expect to see, the discrepancy in ratings between the Brand Loyalists and non-loyalists isn't significant enough to rule out the possibility of it being due to random chance.

Read more about our Brand Repeats test.

• 
• 4%
• Created over 30 days

We counted 5,767 reviews for this product over the span of 5,426 days, an average of 1.1 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 6 or fewer reviews on any given day.

However, we see the following 30 days exceeding this threshold:

• 9 Reviews on Apr 21, 2016 (Avg. rating: 4.6)
• 9 Reviews on Feb 23, 2015 (Avg. rating: 4.3)
• 9 Reviews on Jul 18, 2016 (Avg. rating: 4.3)
• 8 Reviews on May 25, 2016 (Avg. rating: 4.9)
• 8 Reviews on Jun 20, 2016 (Avg. rating: 4.8)
• 8 Reviews on Sep 7, 2015 (Avg. rating: 4.5)
• 8 Reviews on Jan 19, 2016 (Avg. rating: 4.5)
• 7 Reviews on Mar 29, 2015 (Avg. rating: 5.0)
• 7 Reviews on Jan 28, 2016 (Avg. rating: 5.0)
• 7 Reviews on Feb 22, 2016 (Avg. rating: 5.0)
• 7 Reviews on Sep 16, 2014 (Avg. rating: 4.9)
• 7 Reviews on Sep 26, 2014 (Avg. rating: 4.7)
• 7 Reviews on Oct 6, 2014 (Avg. rating: 4.7)
• 7 Reviews on Mar 12, 2015 (Avg. rating: 4.7)
• 7 Reviews on Jun 29, 2016 (Avg. rating: 4.7)
• 7 Reviews on Feb 3, 2016 (Avg. rating: 4.6)
• 7 Reviews on Mar 14, 2016 (Avg. rating: 4.6)
• 7 Reviews on Oct 30, 2013 (Avg. rating: 4.4)
• 7 Reviews on Dec 21, 2014 (Avg. rating: 4.4)
• 7 Reviews on Apr 20, 2015 (Avg. rating: 4.4)
• 7 Reviews on Mar 20, 2016 (Avg. rating: 4.4)
• 7 Reviews on Jul 28, 2016 (Avg. rating: 4.4)
• 7 Reviews on Jul 10, 2019 (Avg. rating: 4.4)
• 7 Reviews on Dec 29, 2019 (Avg. rating: 4.4)
• 7 Reviews on Aug 12, 2014 (Avg. rating: 4.1)
• 7 Reviews on Jun 2, 2016 (Avg. rating: 4.1)
• 7 Reviews on Mar 21, 2016 (Avg. rating: 4.0)
• 7 Reviews on Jul 18, 2019 (Avg. rating: 4.0)
• 7 Reviews on Jan 15, 2020 (Avg. rating: 3.9)
• 7 Reviews on May 3, 2017 (Avg. rating: 3.4)
Show All

In total, we found that 220 reviews were created on just 30 days. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

Read more about our Rating Trend test.

• 
• 4%
• Unverified Purchases

257 of the 5,767 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.

• 
• 0%
• Have an overrepresented word count

We didn't find any review word count groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Word Count Comparison test.

• 
• 0%
• Used substantial repetitive phrases

0 of the 5,767 total reviews for this product use substantial repetitive phrases between them. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Read more about our Phrase Repetition test.

• 
• 15%
• Substantial overlapping review history

867 of the 5,767 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

Read more about our Overlapping Review History test.

• 
• 21%
• From reviewers with an overrepresented participation

We see the following 1 participation group with a statistically significant greater concentration than what we'd expect to see:

• Reviewers with 1-5 Reviews: 21.1% (Avg. rating: 4.2)

In total, we found that 1219 reviewers (or 21%) are within an overrepresented participation group. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

Read more about our Reviewer Participation test.

The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.3, while the average ease score for reviewers in this category is 4.3.

On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.

• 
• 0%
• Admitted to receiving an incentive

3 of the 5,767 total reviews for this product admitted to receiving a free or discounted product in exchange for a review. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.

• 0
• Reviews have been deleted

We have not discovered any deleted reviews for this product.

There are a few limitations to keep in mind regarding the Deleted Reviews test:

1. We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
2. We have no information on reviews that were never published in the first place.
3. We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.

Read more about our Deleted Reviews test.