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Vaseline Spray and Go Moisturizer in Total Moisture, 6.5 Ounce
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From Vaseline
This report was last updated 11/25/2018.
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Report Info:
Note: We only analyze "reviews" and ignore one-tap "ratings".
Report Card
Fail Overall Grade
FAIL Deleted Reviews
FAIL Rating Trend
FAIL Unverified Purchases
FAIL Suspicious Reviewers
FAIL Phrase Repetition
FAIL Overlapping Review History
WARN Reviewer Participation
PASS Word Count Comparison
PASS Reviewer Ease
PASS Brand Repeats
PASS Incentivized Reviews
Most Trusted Reviews
Love this moisturizer, never sticky, moisturizers well and smells good. [Go to full review]
Dec 16, 2017
100%
TRUST
TRUST
- Verified Purchaser
- Take-Back Reviewer (17 deleted Reviews; avg. rating: 4.5)
- Easy Grader (avg. rating: 4.6)
Least Trusted Reviews
I received The Vaseline Spray & Go for free to ... [Go to full review]
May 17, 2013
0%
TRUST
TRUST
- Unverified Purchaser
- Created on a high volume day
- Contains repetitive phrases (show)
- Never-Verified Reviewer
- Overlapping Review History: reviewed 2 of 9 top products
- Overrepresented Participation (posted 6 Reviews)
- Easy Grader (avg. rating: 4.5)
Analysis Details
Fail Deleted Reviews
We discovered a total of 40 deleted Reviews for this product, with an average rating of 4.4. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Fail Rating Trend
-
- 61%
- Created over 21 days
We counted 755 reviews for this product over the span of 2,049 days, an average of 0.4 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 4 or fewer reviews on any given day.
However, we see the following 21 days exceeding this threshold:In total, we found that 458 reviews were created on just 21 days. The reviews on these high volume days have rated this product an average of 4.4 while reviews from other days have rated this product an average of 4.1. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Fail Unverified Purchases
531 of the 755 total reviews for this product are unverified purchases. The unverified purchasers have rated this product an average of 4.4 while the verified purchasers have rated this product an average of 4.2. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
Fail Suspicious Reviewers
Never-Verified Reviewers
249 of the 755 reviewers have never written a verified purchase review. The Never-Verified Reviewers have rated this product an average of 4.4 while the reviewers who have written at least one verified purchase review rated this product an average of 4.3. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Take-Back Reviewers
155 of the 755 reviewers have had at least one of their past reviews for another product deleted. This is an excessively large percentage of Take-Back Reviewers which may indicate unnatural reviews.
Fail Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.
Common Phrases in Reviews:
Show MoreShow Less
25 reviews
(4.2/5)
(4.2/5)
23 reviews
(4.2/5)
(4.2/5)
10 reviews
(4.3/5)
(4.3/5)
15 reviews
(4.1/5)
(4.1/5)
vaseline® spray & go moisturizer complimentary from influenster and i'm entering the brand challenge
7 reviews
(4.7/5)
(4.7/5)
13 reviews
(4.0/5)
(4.0/5)
22 reviews
(4.2/5)
(4.2/5)
26 reviews
(4.2/5)
(4.2/5)
25 reviews
(4.3/5)
(4.3/5)
Common Phrases in Titles:
9 reviews
(4.6/5)
(4.6/5)
8 reviews
(4.8/5)
(4.8/5)
15 reviews
(4.4/5)
(4.4/5)
142 of the 755 total reviews for this product use substantial repetitive phrases between them. These reviewers have rated this product an average of 4.4 while reviews without substantial repetitive phrases rated this product an average of 4.3. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Fail Overlapping Review History
Reviewers of this product have ALSO reviewed the following products:
15% also reviewed:
Colgate Optic White Toothpaste by Colgate
6% also reviewed:
Quaker Real Medleys Summer Berry Oatmeal +, (Pack... by Quaker
2% also reviewed:
Hiding in Sunshine by Brand: AuthorHouse
2% also reviewed:
Venus Gillette Embrace Purple Razor, Womens... by Gillette Venus
2% also reviewed:
Secret Outlast Sport Fresh Scent Women's Clear... by Secret
1% also reviewed:
Aussie Sprunch Aerosol Hairspray, 10 Oz by Unknown
1% also reviewed:
Emergen-C Immune+ (10 Count, Blueberry-Acai ... by Emergen-C
1% also reviewed:
Quaker Soft Baked Oatmeal Cookie, Raisins,... by Quaker
Does not include products
from the same brand
from the same brand
172 of the 755 reviewers have substantial overlapping product review history. These reviewers have rated this product an average of 4.5 while the reviewers who have a more unique product review history rated this product an average of 4.3. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Warn Reviewer Participation
-
- 64%
- From reviewers with an overrepresented participation
We see the following 2 participation groups with a statistically significant greater concentration than what we'd expect to see:In total, we found that 481 reviewers (or 64%) are within an overrepresented participation group. This is an excessively high number of reviewers in overrepresented participation groups.
Pass Word Count Comparison
-
- 23%
- Have an overrepresented word count
In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 171 reviews (or 23%) are within an overrepresented word count group. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.3, while the average ease score for reviewers in this category is 4.3.
4.3 Product's Average Ease Score
4.3 Category's Average Ease Score
Read more about our Reviewer Ease test.
Pass Brand Repeats
Brand Repeaters
38 of the 755 reviewers have reviewed other products for this brand. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.
2 of the 755 total reviews for this product admitted to receiving a free or discounted product in exchange for a review. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.