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Utopia Wear Men's Turtleneck Shirt
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From Utopia Wear
This report was last updated 5/26/2018.
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Report Info:
Last Updated: May 26, 2018
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Note: We only analyze "reviews" and ignore one-tap "ratings".
Top products in Clothing with authentic reviews:
Report Card
Pass Overall Grade
FAIL Deleted Reviews
FAIL Suspicious Reviewers
WARN Unverified Purchases
WARN Incentivized Reviews
PASS Rating Trend
PASS Word Count Comparison
PASS Phrase Repetition
PASS Overlapping Review History
PASS Reviewer Participation
PASS Reviewer Ease
PASS Brand Repeats
Most Trusted Reviews
I ordered the XL due to sizing info provided. The ... [Go to full review]
Jun 6, 2016
100%
TRUST
TRUST
- Verified Purchaser
- Critical Reviewer (avg. rating: 3.5)
Least Trusted Reviews
Nice feel and fit to this shirt.. It fits me ... [Go to full review]
Sep 15, 2015
20%
TRUST
TRUST
- Unverified Purchaser
- Take-Back Reviewer (1 deleted Review; avg. rating: 5.0)
- Easy Grader (avg. rating: 4.9)
Analysis Details
Fail Deleted Reviews
We discovered a total of 50 deleted Reviews for this product, with an average rating of 4.7. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.
Fail Suspicious Reviewers
Take-Back Reviewers
10 of the 27 reviewers have had at least one of their past reviews for another product deleted. The Take-Back Reviewers have rated this product an average of 4.9 while the reviewers who don't have any deleted reviews in their history have rated this product an average of 4.2. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Warn Unverified Purchases
18 of the 27 total reviews for this product are unverified purchases. While this is a higher percentage of unverified purchases than we'd expect to see, the discrepancy in ratings between the unverified purchases and verified purchases isn't significant enough to rule out the possibility of it being due to random chance.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
Warn Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.
4 of the 27 total reviews for this product admitted to receiving a free or discounted product in exchange for a review. While we could not find a statistically significant difference between the average rating of incentivized reviews and non-incentivized reviews, the presences of at least one incentivized review indicates that there may be more, since not all reviewers will disclose that they had received an incentive to post a review.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
Pass Rating Trend
-
- 0%
- Created over 16 days
We counted 27 reviews for this product over the span of 1,331 days, an average of 0.0 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 1 or fewer reviews on any given day.
However, we see the following 16 days exceeding this threshold:
Read more about our Rating Trend test.
However, we see the following 16 days exceeding this threshold:
- 9 Reviews on Feb 8, 2016 (Avg. rating: 4.8)
- 8 Reviews on Mar 18, 2016 (Avg. rating: 4.4)
- 7 Reviews on Dec 3, 2015 (Avg. rating: 5.0)
- 7 Reviews on Jan 2, 2017 (Avg. rating: 5.0)
- 7 Reviews on Mar 18, 2015 (Avg. rating: 4.9)
- 7 Reviews on Jan 19, 2016 (Avg. rating: 4.9) Show All
Read more about our Rating Trend test.
Pass Word Count Comparison
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- 0%
- Have an overrepresented word count
We didn't find any review word count groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Word Count Comparison test.
Read more about our Word Count Comparison test.
Pass Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.
2 of the 27 total reviews for this product use substantial repetitive phrases between them. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass Overlapping Review History
Reviewers of this product have ALSO reviewed the following products:
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7% also reviewed:
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Does not include products
from the same brand
from the same brand
6 of the 27 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass Reviewer Participation
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- 0%
- From reviewers with an overrepresented participation
We didn't find any participation groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Reviewer Participation test.
Read more about our Reviewer Participation test.
Pass Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.3, while the average ease score for reviewers in this category is 4.3.
4.3 Product's Average Ease Score
4.3 Category's Average Ease Score
Read more about our Reviewer Ease test.
Pass Brand Repeats
Brand Repeaters
3 of the 27 reviewers have reviewed other products for this brand. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.