Make a Difference: From Being Successful to Being Significant
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From Ron Finklestein
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Most Trusted Reviews
TRUST
- Verified Purchaser
- Contains repetitive phrases (show)
- Take-Back Reviewer (1 deleted Review; avg. rating: 5.0)
- Easy Grader (avg. rating: 4.8)
Least Trusted Reviews
TRUST
- Verified Purchaser
- Created on a high volume day
- Single-Day Reviewer (posted all reviews on Apr 21, 2016)
- Overlapping Review History: reviewed 9 of 9 top products
- Overrepresented Participation (posted 22 Reviews)
- Easy Grader (avg. rating: 5.0)
Analysis Details
4.7 Product's Average Ease Score
4.4 Category's Average Ease Score
Read more about our Reviewer Ease test.
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- 33%
- Created over 2 days
We counted 30 reviews for this product over the span of 898 days, an average of 0.0 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 2 or fewer reviews on any given day.
However, we see the following 2 days exceeding this threshold:In total, we found that 10 reviews were created on just 2 days. This is an excessively high number of reviews submitted on these high volume days.
Take-Back Reviewers
1 of the 30 reviewers have had at least one of their past reviews for another product deleted. While this is more Take-Back Reviewers than we'd expect to see, the discrepancy in ratings between the Take-Back Reviewers and reviewers who don't have any deleted reviews in their history isn't significant enough to rule out the possibility of it being due to random chance.
Single-Day Reviewers
5 of the 30 reviewers have written multiple reviews but posted all of them on a single day. While this is more Single-Day Reviewers than we'd expect to see, the discrepancy in ratings between the Single-Day Reviewers and all other reviewers isn't significant enough to rule out the possibility of it being due to random chance.
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16 of the 30 reviewers have substantial overlapping product review history. While this is more than we'd expect to see, the discrepancy in ratings between these reviewers and reviewers who have a more unique product review history isn't significant enough to rule out the possibility of it being due to random chance.
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- 40%
- From reviewers with an overrepresented participation
We see the following 1 participation group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 12 reviewers (or 40%) are within an overrepresented participation group. While this is more reviews from overrepresented participation groups than we'd expect to see, the discrepancy in ratings between reviewers in an overrepresented participation groups and all other reviewers isn’t significant enough to rule out the possibility of it being due to random chance.
12 of the 30 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
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- 0%
- Have an overrepresented word count
Read more about our Word Count Comparison test.
3 of the 30 total reviews for this product use substantial repetitive phrases between them. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Brand Repeaters
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- 0%
- Admitted to receiving an incentive
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
- 0
- Reviews have been deleted
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.