Sigma Beauty Flat Kabuki - F80 From Sigma Beauty Report Feedback
Report Last Updated: Mar 31, 2017
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Most Trusted Reviews
- Verified Purchaser
- Critical Reviewer (avg. rating: 4.1)
Least Trusted Reviews
- Unverified Purchaser
- Contains repetitive phrases (show)
- Overrepresented Participation (posted 9 reviews)
- Critical Reviewer (avg. rating: 4.2)
399 of the 2,105 reviewers have only reviewed this product. While this is more One-Hit Wonders than we'd expect to see, it does not appear to have a significant impact on the overall rating.
412 of the 2,105 reviewers have had at least one of their past reviews for another product deleted. This is an excessively large percentage of Take-Back Reviewers which may indicate unnatural reviews.
4.3 Product's Average Ease Score
4.3 Category's Average Ease Score
Read more about our Reviewer Ease test.
202 of the 2,105 total reviews for this product use substantial repetitive phrases between them. These reviewers have rated this product an average of 4.9 while reviews without substantial repetitive phrases rated this product an average of 4.5. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
We discovered a total of 2 deleted reviews for this product, with an average rating of 4. Even though deleted reviews don't affect the average rating, the fact that action was taken to delete reviews raises some red flags about the integrity of the reviews for the product as whole.
4.0 average rating of deleted reviews
Read more about our Deleted Reviews test.
- From reviewers with an overrepresented participation
We see the following 1 participation group with a statistically significant greater concentration than what we'd expect to see:
- Created over 7 days
We counted 2,105 reviews for this product over the span of 2,426 days, an average of 0.9 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 5 or fewer reviews on any given day.
However, we see the following 7 days exceeding this threshold:
138 of the 2,105 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
- Have an overrepresented word count
Read more about our Word Count Comparison test.
from the same brand
162 of the 2,105 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
57 of the 2,105 reviewers have reviewed other products for this brand. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
-0.1 average net helpfulness for positive reviews
0.1 average net helpfulness for negative reviews
Read more about our Skewed Helpfulness test.
- Admitted to receiving an incentive
Read more about our Incentivized Reviews test, or check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.