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Burt's Bees: Men's Shave Cream, 6 oz
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From Burt's Bees
This report was last updated 5/14/2018.
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Report Info:
Last Updated: May 14, 2018
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Note: We only analyze "reviews" and ignore one-tap "ratings".
Top products in Shave & Hair Removal with authentic reviews:
Report Card
Warn Overall Grade
FAIL Unverified Purchases
FAIL Suspicious Reviewers
WARN Phrase Repetition
PASS Rating Trend
PASS Word Count Comparison
PASS Overlapping Review History
PASS Reviewer Participation
PASS Reviewer Ease
PASS Brand Repeats
PASS Incentivized Reviews
PASS Deleted Reviews
Most Trusted Reviews
Nice smooth shave at a good price. [Go to full review]
Jul 14, 2016
100%
TRUST
TRUST
- Verified Purchaser
- Easy Grader (avg. rating: 5.0)
Least Trusted Reviews
We couldn't find any low-quality reviewsAnalysis Details
Fail Unverified Purchases
77 of the 270 total reviews for this product are unverified purchases. The unverified purchasers have rated this product an average of 2.9 while the verified purchasers have rated this product an average of 4.1. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
Fail Suspicious Reviewers
Never-Verified Reviewers
10 of the 270 reviewers have never written a verified purchase review. The Never-Verified Reviewers have rated this product an average of 2.5 while the reviewers who have written at least one verified purchase review rated this product an average of 3.8. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Take-Back Reviewers
30 of the 270 reviewers have had at least one of their past reviews for another product deleted. This is an excessively large percentage of Take-Back Reviewers which may indicate unnatural reviews.
Warn Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.
33 of the 270 total reviews for this product use substantial repetitive phrases between them. This is an excessively large percentage which may indicate unnatural reviews.
Pass Rating Trend
-
- 1%
- Created over 1 day
We counted 270 reviews for this product over the span of 3,673 days, an average of 0.1 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 2 or fewer reviews on any given day.
However, we see the following 1 day exceeding this threshold:In total, we found that 3 reviews were created on just 1 day. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass Word Count Comparison
-
- 0%
- Have an overrepresented word count
We didn't find any review word count groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Word Count Comparison test.
Read more about our Word Count Comparison test.
Pass Overlapping Review History
Reviewers of this product have ALSO reviewed the following products:
3% also reviewed:
Merkur Futur MK 23C Long-Handled Traditional... by Merkur
3% also reviewed:
Canon CLI-8 Ink Tank by Canon
2% also reviewed:
Ender's Game (The Ender Quintet) by Orson Scott Card
2% also reviewed:
Taylor of Old Bond Street Natural Shaving Cream... by Taylor of Old Bond Street
1% also reviewed:
Merkur Razor Double Edge Razor Blades, MK-911, 10... by Merkur
1% also reviewed:
Sleep Innovations Shiloh 12-inch Memory Foam... by Sleep Innovations
1% also reviewed:
BodyGlide Original Anti-Chafe Balm, (USA Sale... by BodyGlide
Does not include products
from the same brand
from the same brand
31 of the 270 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass Reviewer Participation
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- 0%
- From reviewers with an overrepresented participation
We didn't find any participation groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Reviewer Participation test.
Read more about our Reviewer Participation test.
Pass Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.1, while the average ease score for reviewers in this category is 4.3.
4.1 Product's Average Ease Score
4.3 Category's Average Ease Score
Read more about our Reviewer Ease test.
Pass Brand Repeats
Brand Repeaters
39 of the 270 reviewers have reviewed other products for this brand. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.
-
- 0%
- Admitted to receiving an incentive
We didn't detect any reviews that used language indicating they were incentivized.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
Pass Deleted Reviews
- 0
- Reviews have been deleted
We have not discovered any deleted reviews for this product.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.