The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.4, while the average ease score for reviewers in this category is 4.3. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.

• 
• 12%
• Created over 12 days

We counted 530 reviews for this product over the span of 2,653 days, an average of 0.2 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 3 or fewer reviews on any given day.

However, we see the following 12 days exceeding this threshold:

• 10 Reviews on Dec 26, 2013 (Avg. rating: 4.6)
• 9 Reviews on Dec 22, 2013 (Avg. rating: 4.1)
• 6 Reviews on Dec 8, 2013 (Avg. rating: 4.7)
• 6 Reviews on Nov 14, 2013 (Avg. rating: 4.5)
• 5 Reviews on Nov 17, 2013 (Avg. rating: 5.0)
• 5 Reviews on Oct 22, 2013 (Avg. rating: 3.6)
• 4 Reviews on Dec 17, 2013 (Avg. rating: 5.0)
• 4 Reviews on Nov 29, 2013 (Avg. rating: 4.8)
• 4 Reviews on Dec 19, 2013 (Avg. rating: 4.8)
• 4 Reviews on Dec 30, 2013 (Avg. rating: 4.8)
• 4 Reviews on Nov 17, 2014 (Avg. rating: 4.8)
• 4 Reviews on Dec 2, 2013 (Avg. rating: 4.5)
Show All

In total, we found that 65 reviews were created on just 12 days. Although any days with a larger number of reviews than expected is suspicious, these reviews do not appear to have a significant impact on the overall rating.

Read more about our Rating Trend test.

One-Hit Wonders

• 
• 18%
• have only posted one review

93 of the 530 reviewers have only reviewed this product. While this is more One-Hit Wonders than we'd expect to see, the discrepancy in ratings between the One-Hit Wonders and reviewers who have posted more than one review isn't significant enough to rule out the possibility of it being due to random chance.

Take-Back Reviewers

• 
• 9%
• have previously deleted reviews

49 of the 530 reviewers have had at least one of their past reviews for another product deleted. While this is more Take-Back Reviewers than we'd expect to see, it does not appear to have a significant impact on the overall rating.

Read more about our Suspicious Reviewers test.

• 
• 73%
• Have an overrepresented word count

In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 2 groups with a statistically significant greater concentration than what we'd expect to see:

• 16-25 words: 50.6% (Avg. rating: 4.6)
• 26-40 words: 22.3% (Avg. rating: 4.4)

In total, we found that 386 reviews (or 73%) are within an overrepresented word count group. This is an excessively high number of reviews in overrepresented word count groups.

Read more about our Word Count Comparison test.

• 
• 46%
• From reviewers with an overrepresented participation

We see the following 1 participation group with a statistically significant greater concentration than what we'd expect to see:

• Reviewers with 1-5 Reviews: 45.9% (Avg. rating: 4.5)

In total, we found that 243 reviewers (or 46%) are within an overrepresented participation group. While this is more reviews from overrepresented participation groups than we'd expect to see, these reviews do not appear to have a significant impact on the overall rating.

Read more about our Reviewer Participation test.

• 
• 3%
• Unverified Purchases

18 of the 530 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.

• 
• 2%
• Used substantial repetitive phrases

8 of the 530 total reviews for this product use substantial repetitive phrases between them. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

Read more about our Phrase Repetition test.

• 
• 24%
• Substantial overlapping review history

128 of the 530 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

Read more about our Overlapping Review History test.

Brand Repeaters

• 
• 9%
• Reviewed other products from this brand

46 of the 530 reviewers have reviewed other products for this brand. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

Read more about our Brand Repeats test.

On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.

• 
• 0%
• Admitted to receiving an incentive

We didn't detect any reviews that used language indicating they were incentivized.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.

• 0
• Reviews have been deleted

We have not discovered any deleted reviews for this product.

There are a few limitations to keep in mind regarding the Deleted Reviews test:

1. We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
2. We have no information on reviews that were never published in the first place.
3. We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.

Read more about our Deleted Reviews test.