Close
The Hidden Wealth of Customers: Realizing the Untapped Value of Your Most Important Asset
More product info
From Lee, Bill
This report was last updated 8/30/2017.
Refresh the report to view the most up-to-date data available:
Refresh the report to view the most up-to-date data available:
View/Edit Adjustment
Jump to Report Card
Report Info:
Last Updated: Aug 30, 2017
Refresh Report
Refresh Report
Note: We only analyze "reviews" and ignore one-tap "ratings".
Report Card
Fail Overall Grade
WARN Rating Trend
WARN Unverified Purchases
WARN Suspicious Reviewers
WARN Word Count Comparison
WARN Phrase Repetition
WARN Reviewer Participation
PASS Overlapping Review History
PASS Reviewer Ease
PASS Brand Repeats
PASS Incentivized Reviews
PASS Deleted Reviews
Most Trusted Reviews
Great look at open innovation, many examples. Some structures do ... [Go to full review]
Dec 22, 2012
90%
TRUST
TRUST
- Verified Purchaser
- Overrepresented Participation (posted 3 Reviews)
- Critical Reviewer (avg. rating: 3.0)
Least Trusted Reviews
Bill Lee's "The Hidden Wealth of Customers: Realizing the Untapped ... [Go to full review]
Jul 10, 2012
0%
TRUST
TRUST
- Unverified Purchaser
- Created on a high volume day
- Overrepresented word count (115 words)
- Contains repetitive phrases (show)
- One-Hit Wonder
- Never-Verified Reviewer
- Overrepresented Participation (posted 1 Review)
- Easy Grader (avg. rating: 5.0)
Analysis Details
Warn Rating Trend
-
- 15%
- Created over 2 days
We counted 26 reviews for this product over the span of 834 days, an average of 0.0 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 1 or fewer reviews on any given day.
However, we see the following 2 days exceeding this threshold:In total, we found that 4 reviews were created on just 2 days. This is an excessively high number of reviews submitted on these high volume days.
Warn Unverified Purchases
19 of the 26 total reviews for this product are unverified purchases. While this is a higher percentage of unverified purchases than we'd expect to see, it does not appear to have a significant impact on the overall rating.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
Warn Suspicious Reviewers
One-Hit Wonders
7 of the 26 reviewers have only reviewed this product. While this is more One-Hit Wonders than we'd expect to see, it does not appear to have a significant impact on the overall rating.
Never-Verified Reviewers
11 of the 26 reviewers have never written a verified purchase review. While this is more Never-Verified Reviewers than we'd expect to see, it does not appear to have a significant impact on the overall rating.
Take-Back Reviewers
2 of the 26 reviewers have had at least one of their past reviews for another product deleted. While this is more Take-Back Reviewers than we'd expect to see, the discrepancy in ratings between the Take-Back Reviewers and reviewers who don't have any deleted reviews in their history isn't significant enough to rule out the possibility of it being due to random chance.
Single-Day Reviewers
5 of the 26 reviewers have written multiple reviews but posted all of them on a single day. While this is more Single-Day Reviewers than we'd expect to see, it does not appear to have a significant impact on the overall rating.
Warn Word Count Comparison
-
- 54%
- Have an overrepresented word count
In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 14 reviews (or 54%) are within an overrepresented word count group. This is an excessively high number of reviews in overrepresented word count groups.
Warn Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.
Common Phrases in Reviews:
Show MoreShow Less
3 reviews
2 reviews
4 reviews
2 reviews
2 reviews
3 reviews
3 reviews
2 reviews
16 of the 26 total reviews for this product use substantial repetitive phrases between them. This is an excessively large percentage which may indicate unnatural reviews.
Warn Reviewer Participation
-
- 62%
- From reviewers with an overrepresented participation
We see the following 1 participation group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 16 reviewers (or 62%) are within an overrepresented participation group. This is an excessively high number of reviewers in overrepresented participation groups.
Pass Overlapping Review History
Reviewers of this product have ALSO reviewed the following products:
23% also reviewed:
Power Relationships: 26 Irrefutable Laws for... by Wiley
19% also reviewed:
Marketing Above the Noise: Achieve Strategic... by Bibliomotion
15% also reviewed:
Nonstop Sales Boom: Powerful Strategies to Drive... by Francis, Colleen
15% also reviewed:
The Membership Economy: Find Your Super Users,... by Robbie Kellman Baxter
12% also reviewed:
The Agility Advantage: How to Identify and Act on... by Amanda Setili
12% also reviewed:
All the Leader You Can Be: The Science of... by Suzanne Bates
12% also reviewed:
The Creator's Code: The Six Essential Skills... by Amy Wilkinson
Does not include products
from the same brand
from the same brand
8 of the 26 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.5, while the average ease score for reviewers in this category is 4.4. While this discrepancy is rather large, it is not quite large enough to rule out the possibility of it being due random chance.
4.5 Product's Average Ease Score
4.4 Category's Average Ease Score
Read more about our Reviewer Ease test.
Pass Brand Repeats
Brand Repeaters
We didn't detect a substantial amount of Brand Repeaters.
Pass Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.
-
- 0%
- Admitted to receiving an incentive
We didn't detect any reviews that used language indicating they were incentivized.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
Pass Deleted Reviews
- 0
- Reviews have been deleted
We have not discovered any deleted reviews for this product.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.