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AUKEY Desk Lamp Foldable Mini Dimmable LED Bedside Lamp with Touch Control, 3 Color Temperatures, 3...
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From Aukey
This report was last updated 11/23/2016.
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Report Info:
Last Updated: Nov 23, 2016
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Note: While Amazon.co.uk claims 76 Ratings, we counted 40 Reviews available on their site.
Note: We only analyze "reviews" and ignore one-tap "ratings".
Note: We only analyze "reviews" and ignore one-tap "ratings".
Report Card
Fail Overall Grade
FAIL Reviewer Ease
FAIL Phrase Repetition
WARN Unverified Purchases
WARN Incentivized Reviews
WARN Suspicious Reviewers
WARN Word Count Comparison
WARN Overlapping Review History
PASS Rating Trend
PASS Reviewer Participation
PASS Brand Repeats
PASS Deleted Reviews
Most Trusted Reviews
It's ok..but a little disappointing. Its sturdy enough and ... [Go to full review]
Nov 9, 2016
100%
TRUST
TRUST
- Verified Purchaser
- Critical Reviewer (avg. rating: 3.3)
Least Trusted Reviews
I've tried a number of these types of rechargeable desk ... [Go to full review]
Oct 31, 2016 0 of 1 found this helpful.
0%
TRUST
TRUST
- Unverified Purchaser
- Admitted to receiving an incentive
- Contains repetitive phrases (show)
- Take-Back Reviewer (113 deleted Reviews; avg. rating: 4.9)
- Brand Repeater (2 of 358 reviews for this brand; avg rating: 5.0)
- Easy Grader (avg. rating: 4.9)
Analysis Details
Fail Reviewer Ease
The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.7, while the average ease score for reviewers in this category is 4.5. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
4.7 Product's Average Ease Score
4.5 Category's Average Ease Score
Read more about our Reviewer Ease test.
Fail Phrase Repetition
Reviews that contain one of these phrases are NOT necessarily devalued; read more about how this test works here.
Common Phrases in Reviews:
Show MoreShow Less
5 reviews
4 reviews
3 reviews
5 reviews
2 reviews
4 reviews
Common Phrases in Titles:
2 reviews
2 reviews
2 reviews
32 of the 40 total reviews for this product use substantial repetitive phrases between them. These reviewers have rated this product an average of 4.9 while reviews without substantial repetitive phrases rated this product an average of 4.5. Based on our statistical modeling, the discrepancy in average rating between these two groups is significant enough to believe that the difference is not due to random chance, and may indicate that there are unnatural reviews.
Warn Unverified Purchases
31 of the 40 total reviews for this product are unverified purchases. While this is a higher percentage of unverified purchases than we'd expect to see, the discrepancy in ratings between the unverified purchases and verified purchases isn't significant enough to rule out the possibility of it being due to random chance.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
Warn Incentivized Reviews
On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.
13 of the 40 total reviews for this product admitted to receiving a free or discounted product in exchange for a review. This is an excessively large percentage of incentivized reviews which may indicate unnatural reviews.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
Warn Suspicious Reviewers
Take-Back Reviewers
1 of the 40 reviewers have had at least one of their past reviews for another product deleted. While this is more Take-Back Reviewers than we'd expect to see, the discrepancy in ratings between the Take-Back Reviewers and reviewers who don't have any deleted reviews in their history isn't significant enough to rule out the possibility of it being due to random chance.
Warn Word Count Comparison
-
- 35%
- Have an overrepresented word count
In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 14 reviews (or 35%) are within an overrepresented word count group. While this is more reviews from overrepresented word count groups than we'd expect to see, the discrepancy in ratings between reviews with overrepresented word groups and all other reviews isn’t significant enough to rule out the possibility of it being due to random chance.
Warn Overlapping Review History
Reviewers of this product have ALSO reviewed the following products:
30% also reviewed:
Odec 9V 600mAh Li-ion Rechargeable Batteries,... by Odec
28% also reviewed:
Kealive Knife Sharpener Smart 2 Stages Sharpening... by Kealive
25% also reviewed:
SoundPEATS M20 Headphones Earphones, with... by SoundPEATS
25% also reviewed:
Kealive LED Solar Spotlight 2W Solar Powered... by Kealive
23% also reviewed:
Kealive Pedicure Foot Care Callus Remover... by Kealive
23% also reviewed:
Fixkit Digital Manometer for Gauge and... by Fixkit
23% also reviewed:
Kealive LED Sensor Light Cabinet Night Light with... by Kealive
Does not include products
from the same brand
from the same brand
28 of the 40 reviewers have substantial overlapping product review history. While this is more than we'd expect to see, the discrepancy in ratings between these reviewers and reviewers who have a more unique product review history isn't significant enough to rule out the possibility of it being due to random chance.
Pass Rating Trend
-
- 0%
- Created on high-volume days
We counted 40 reviews for this product over the span of 42 days, an average of 1.0 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 5 or fewer reviews on any given day. We didn't find any days exceeding this threshold.
Read more about our Rating Trend test.
Read more about our Rating Trend test.
Pass Reviewer Participation
-
- 0%
- From reviewers with an overrepresented participation
We didn't find any participation groups that had a statistically significant greater concentration than what we'd expect to see in this category.
Read more about our Reviewer Participation test.
Read more about our Reviewer Participation test.
Pass Brand Repeats
Brand Repeaters
3 of the 40 reviewers have reviewed other products for this brand. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass Deleted Reviews
- 0
- Reviews have been deleted
We have not discovered any deleted reviews for this product.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.