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Gift of Choice - E-mail Amazon.co.uk Gift Voucher
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From Amazon EU S.à.r.l.
This report was last updated 4/23/2017.
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Report Info:
Last Updated: Apr 23, 2017
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Note: We only analyze "reviews" and ignore one-tap "ratings".
Report Card
Pass Overall Grade
WARN
Suspicious Reviewers

WARN
Word Count Comparison

WARN
Reviewer Participation

PASS
Rating Trend

PASS
Unverified Purchases

PASS
Phrase Repetition

PASS
Overlapping Review History

PASS
Reviewer Ease

PASS
Brand Repeats

PASS
Incentivized Reviews

PASS
Deleted Reviews

Most Trusted Reviews
Loved that this could be e-mailed to the recipient on ... [Go to full review]
Dec 24, 2013
95%
TRUST
TRUST
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Verified Purchaser
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Overrepresented word count (25 words)
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Take-Back Reviewer (1 deleted Review; avg. rating: 3.0)
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Easy Grader (avg. rating: 4.9)
Least Trusted Reviews
Very handy to send to friends over seas. Highly recommended ... [Go to full review]
Nov 2, 2013
40%
TRUST
TRUST
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Verified Purchaser
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Overrepresented word count (22 words)
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One-Hit Wonder
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Easy Grader (avg. rating: 5.0)
Analysis Details
Warn
Suspicious Reviewers

One-Hit Wonders
4 of the 19 reviewers have only reviewed this product. While this is more One-Hit Wonders than we'd expect to see, it does not appear to have a significant impact on the overall rating.
Warn
Word Count Comparison

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- 42%
- Have an overrepresented word count
In the graph above, we can see the distribution of review word counts for this product and the expected distribution for this category. We see the following 1 group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 8 reviews (or 42%) are within an overrepresented word count group. While this is more reviews from overrepresented word count groups than we'd expect to see, the discrepancy in ratings between reviews with overrepresented word groups and all other reviews isn’t significant enough to rule out the possibility of it being due to random chance.
Warn
Reviewer Participation

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- 68%
- From reviewers with an overrepresented participation
We see the following 1 participation group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 13 reviewers (or 68%) are within an overrepresented participation group. This is an excessively high number of reviewers in overrepresented participation groups.
Pass
Rating Trend

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- 0%
- Created on high-volume days
We counted 19 reviews for this product over the span of 1,405 days, an average of 0.0 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 1 or fewer reviews on any given day. We didn't find any days exceeding this threshold.
Read more about our Rating Trend test.
Read more about our Rating Trend test.
Pass
Unverified Purchases

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- 0%
- Unverified Purchases
0 of the 19 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.
Pass
Phrase Repetition

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- 0%
- Used substantial repetitive phrases
0 of the 19 total reviews for this product use substantial repetitive phrases between them. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Read more about our Phrase Repetition test.
Read more about our Phrase Repetition test.
Pass
Overlapping Review History

Reviewers of this product have ALSO reviewed the following products:
11% also reviewed:
HP 350 Black Original Ink Cartridge (CB335EE) by HP
2 of the 19 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Pass
Reviewer Ease

The ease score is the average rating for all reviews that a given reviewer submits. The average ease score for reviewers of this product is 4.5, while the average ease score for reviewers in this category is 4.5.
4.5 Product's Average Ease Score
4.5 Category's Average Ease Score
Read more about our Reviewer Ease test.
Pass
Brand Repeats

Brand Repeaters
We didn't detect a substantial amount of Brand Repeaters.
Pass
Incentivized Reviews

On Oct 3, 2016, Amazon prohibited incentivized reviews, however we still test for them since there are still millions in our dataset.
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- 0%
- Admitted to receiving an incentive
We didn't detect any reviews that used language indicating they were incentivized.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.
Pass
Deleted Reviews

- 0
- Reviews have been deleted
We have not discovered any deleted reviews for this product.
There are a few limitations to keep in mind regarding the Deleted Reviews test:
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.