NYX Professional Makeup Soft Matte Lip Cream, Cremiges und mattes Finish, Hochpigmentiert,...
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From NYX PROFESSIONAL MAKEUP
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Note: We only analyze "reviews" and ignore one-tap "ratings".
Report Card











Most Trusted Reviews
TRUST
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Verified Purchaser
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Brand Repeater (2 of 68 reviews for this brand; avg rating: 2.0)
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Easy Grader (avg. rating: 4.3)
Least Trusted Reviews
TRUST
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Verified Purchaser
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Created on a high volume day
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Contains repetitive phrases (
show)
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Take-Back Reviewer (39 deleted Reviews; avg. rating: 4.7)
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Brand Repeater (2 of 115 reviews for this brand; avg rating: 4.5)
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Overlapping Review History: reviewed 4 of 9 top products
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Overrepresented Participation (posted 115 Reviews)
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Easy Grader (avg. rating: 4.4)
Analysis Details

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- 26%
- Created over 17 days
We counted 340 reviews for this product over the span of 2,111 days, an average of 0.2 reviews per day. If these reviews were created randomly, there would be a 99.9% chance that we would see 3 or fewer reviews on any given day.
However, we see the following 17 days exceeding this threshold:In total, we found that 90 reviews were created on just 17 days. This is an excessively high number of reviews submitted on these high volume days.

Take-Back Reviewers
162 of the 340 reviewers have had at least one of their past reviews for another product deleted. While this is more Take-Back Reviewers than we'd expect to see, the discrepancy in ratings between the Take-Back Reviewers and reviewers who don't have any deleted reviews in their history isn't significant enough to rule out the possibility of it being due to random chance.

4.3 Product's Average Ease Score
4.1 Category's Average Ease Score
Read more about our Reviewer Ease test.

(3.6/5)
(3.9/5)
(4.2/5)
(3.0/5)
(4.0/5)
(4.4/5)
(3.7/5)
(3.7/5)
238 of the 340 total reviews for this product use substantial repetitive phrases between them. This is an excessively large percentage which may indicate unnatural reviews.

9 of the 340 total reviews for this product are unverified purchases. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.
Unverified purchases may be the result of Kindle Unlimited readers, buyers who didn't pay full price, or reviewers who did not purchase the product at Amazon. Read more about our Unverified Purchases test.

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- 0%
- Have an overrepresented word count
Read more about our Word Count Comparison test.

39% also reviewed:
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19% also reviewed:
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16% also reviewed:
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16% also reviewed:
Tempo Light Box,830344_1 Riesenpackung, 12 Stück by Tempo
16% also reviewed:
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16% also reviewed:
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15% also reviewed:
Wind Took Kulturbeutel Große Kulturtasche Zum... by Wind Took
130 of the 340 reviewers have substantial overlapping product review history. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

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- 12%
- From reviewers with an overrepresented participation
We see the following 1 participation group with a statistically significant greater concentration than what we'd expect to see:In total, we found that 41 reviewers (or 12%) are within an overrepresented participation group. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

Brand Repeaters
31 of the 340 reviewers have reviewed other products for this brand. This is within an acceptable range and it does not appear to be significantly affecting the overall rating for this product.

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- 0%
- Admitted to receiving an incentive
Read more about our Incentivized Reviews test. Check out our study showing that Incentivized Reviewers are much more likely to leave a positive review.

- 0
- Reviews have been deleted
There are a few limitations to keep in mind regarding the Deleted Reviews test:
- We don't have a magic ability to collect every single deleted review; we can only identify reviews as deleted if we collect them on one date and then notice they are no longer visible on a subsequent date.
- We have no information on reviews that were never published in the first place.
- We also don't know why these reviews were removed. It could be action from the platform, personal decision by the review author, part of an entire account closure, even some data error on our part, etc.